Trade Marketing Executive 8 month FTC - Reed : Job Details

REED Marketing in Swindon is delighted to be supporting a global client, with HQ in Somerset, in their quest for a Trade Marketing Executive.  This is a fixed term contract role for 8 months.

£30-35,000 + 8% bonus + generous benefits package

REMOTE (with 2 days per month in the Somerset office)

Full time hours, M-F

This role is crucial for the development, deployment, and co-ordination of trade marketing activities. The successful candidate will be instrumental in driving business and category growth through effective marketing strategies and close collaboration with various teams.

Day-to-Day Responsibilities:

Context and Scope:

Required Skills & Qualifications:

To apply for the Trade Marketing Executive position, please click ‘apply’ and send your cv to 

• Plan, execute and evaluate trade and portfolio marketing activities aimed at driving recommendation, sales and brand performance, both consumer and financial KPIs.
• Collaborate in building cluster marketing execution plans in co-operation with the Marketing Strategy Development (MSD) and Sales Acceleration teams.
• Align messaging and concept for activations to overarching campaign/brand messaging.
• Define and track budgets for activations.
• Lead the approval process for national activations/events through the S&OP+ cycle, including ROI calculations and evaluations.
• Develop and deploy marketing activation plans for specific channels/customers in-store and online, leveraging CRM platforms.
• Manage the ordering, development, and production of all communication/promotional materials, both online and in-store, based on key visuals developed by the Regional Sales & Marketing team.
• Evaluate in-store, in clinics and continuously drive innovative, best-in-class POS materials to support brand recommendation and conversion.
• Partner with Category Managers and sales teams to deliver category vision into action projects at customer locations.
• Provide sales teams with the tools needed for perfect execution in-store and online.
• Share best practices across the cluster.
• Support the development, execution, and evaluation of Cluster B2C / B2B activities.
• Execute B2B & B2C Cluster activation
• Ensure success execution in store, and online, in line with Cluster roadmap.
• Engage Sales teams with activity plans to drive field excellence in execution.
• Higher degree in a relevant field.
• 3-5 years of experience in a similar role.
• Strong functional/technical skills, including proficiency in Excel.
• Excellent creative and customer-focused approach.
• Strong drive for results.