Product Marketing Manager - FinTech - Michael Page Marketing : Job Details

The Product Marketing Manager - FinTech role focuses on developing and executing GTM strategies to promote products effectively. Offering remote working, this position is ideal for candidates with a strong understanding of marketing practices and product positioning from a Tech / Saas background.

Client Details

The company is a medium-sized organisation within the technology sector, with a global presence. Our client provides financial services products and software solutions for a diverse array of customers.

Description

The key responsibilities for the Product Marketing Manager - FinTech role will include:

• Develop and implement product marketing strategies to support business objectives.
• Collaborate with cross-functional teams to align marketing efforts with product development.
• Create and manage marketing campaigns to drive product awareness and sales.
• Conduct market research to identify trends, customer needs, and opportunities for growth.
• Craft compelling product messaging and positioning to differentiate offerings in the Technology market.
• Analyse campaign performance and provide actionable insights to improve outcomes.
• Support the sales team with marketing materials and product knowledge.
• Stay updated on industry developments to ensure competitive positioning.

Profile

A successful Product Marketing Manager - FinTech role, applicants should have:

* Proven experience in a Product Management or Product Marketing role within Saas, FinTech, or related sector.* Demonstrable record of launching new products to UK markets.* Strong understanding of GTM strategies within the tech sector.* Strong understanding of product positioning and branding strategies.* Proficiency in analysing market trends and customer insights, and able to translate data into actionable insights.* Excellent communication and collaboration skills.* Ability to manage multiple projects and meet deadlines effectively.* Knowledge of digital marketing tools and analytics platforms.* A degree in marketing, business, or a related field is preferred.

Job Offer

On offer for the Product Marketing Manager role:

• A competitive salary up to £60,000 per annum.
• Remote Working Option - or hybrid working from a Leeds based office.
• Opportunities for professional growth and development within the Technology industry.
• A collaborative and innovative work environment.
• Comprehensive benefits package to support work-life balance.

This is a fantastic opportunity for a Product Marketing Manager to make a meaningful impact. If you are ready to take the next step in your career, apply today!