We are seeking a Public Relations Manager to nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs. The role is a hybrid position and working for a wonderful agency so you will be developing strong client relationships with both the media, influencers and mnore.
Responsibilities
- Develop a marketing communications plan including strategy, goals, budget, and tactics.
- Develop media relations strategy, seeking high-level placements in print, broadcast, and online media.
- Coordinate all public relations activities.
- Direct social media team to engage audiences across traditional and new media.
- Leverage existing media relationships and cultivate new contacts within business and industry media.
- Manage media inquiries and interview requests.
- Create content for press releases, byline articles, and keynote presentations.
- Monitor, analyse, and communicate PR results on a quarterly basis.
- Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
- Build relationships with thought leaders to grow industry awareness.
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.
Requirements
- Proven working experience in public relations required.
- Proven track record designing and executing successful public relations campaigns at both a local and national level
- Strong relationships with both local and national business and industry media outlets.
- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews.
- Exceptional writing and editing skills.
- Solid experience with social media including blogs, Facebook, Twitter, etc.
- Event planning experience.
- BA/MA degree in Marketing, Advertising, Communications, or a related discipline.
If you would like to find out more about this hybrid position then please enquire!