PPC Manager - Forward Role : Job Details

PPC Manager

Salary up to £40k (potential to stretch for the right candidate)

Preston – office based

Forward Role are excited to be partnering with Lancashire based eCommerce organisation as they look to bring their external PPC in-house, as they enter into an exciting growth phase after a highly successful past few years of trading. Their marketing arm of the business now stands as a lean team of 10+, with the appointment of their first ever internal PPC Manager being a truly pivotal hire for an incredibly exciting period ahead.

Initially off-boarding the account from an external provider, your role will be completely shaping the paid accounts in whichever way you see fit, and activating them across Google, Bing, & Meta. The channel’s ROAS is very healthy currently, the foundations are set but now the business needs a Paid Media Manager to drive these accounts to the next level, to expand the businesses digital presence.

Your day to day looks like:

• Build and expand existing profitable e-commerce campaigns using the likes of Google Ads, Microsoft Ads, Facebook Ads, Instagram Ads
• Creation & implementation of PPC Campaigns across all platforms
• Perform daily/weekly/monthly management & review of PPC activity across all platforms
• Continually manage and optimise campaigns for best results and ROAS
• Handling six-figure budgets and working towards KPIs
• Constantly review all campaigns to ensure maximum performance
• Setting up and testing new tracking for campaigns across platforms and make sure all contributions can be viewed
• Reporting, analysing and interpreting data to display performance effectively
• Effectively manage bids, quality scores, placements, audiences, negative keywords etc. to provide the best performance
• Perform keyword research, keyword creation and effective ad copy creation

Your skills & experience:

• Proven 3+ year Google/Social PPC Campaigns – ecommerce experience essential
• Knowledge of least 2 ad platforms - Google Ads, Microsoft Ads, Facebook Ads, Instagram Ads,
• Experience handling five figure monthly budgets and maintaining strong ROI's
• Strong numerical skills and attention to detail
• Highly motivated and positive individual with a strong work ethic
• Self-starter, with a results-driven focus
• Ability to work autonomously

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.Forward Role is operating as an employment agency.