Job Location : London, UK
E.ON Next Paid Social Media Manager
Location: London Farringdon twice a week with some travel to our Nottingham office monthly
Competitive salary and benefits
Are you a Social Paid Media Manager looking for freedom to make their mark in-house? Full of ideas and passion? Then E.ON Next is right for you.
We are looking for an experienced Social Paid Media Manager to join the E.ON Next Marketing team. Taking responsibility for performance media from strategy to execution, you'll be working alongside commercial and marketing towards direct-to-site customer acquisition and retention targets.
You'll take responsibility for determining lower-funnel media strategy that drives quality traffic and conversion, seeking re-targeting and cross-selling opportunities through collaboration with your peers. Your understanding of the full funnel means you'll leverage and actively steer above-the-line media partners to maximise performance. You'll be working alongside the in-house creative team to fulfil media plans, drive optimisations through A/B testing, enjoy pushing creative boundaries and own performance reporting in weekly stakeholder meetings. If you're looking for freedom to make your mark in-house, this role is for you!
Here's a taste of what you'll be doing
Developing media plans in accordance with business objectives
Defining adequate customer targeting and campaign framework in relevant platforms
Setting Google Analytics funnels and optimisations towards optimum campaign tracking
Campaign fulfilment in collaboration with in-house creative team
Daily keyword analysis and bidding optimisation
Managing annual budget with transparency
Proactively optimising the conversion funnel in collaboration with Front-end, Creative, Marketing and e-commerce team
Owning reporting to wider stakeholder group, highlighting optimising opportunities and risks
Maintaining a leading brand impression share in-category
Strong collaboration with other Paid Media Managers for a holistic funnel approach to performance media and avoiding audience cannibalisation
Agile campaign planning and optimisation in light of changing market conditions
Collaborating with ATL media agency to effectively amplify other channel activity
Building and maintaining relationships with Platform partners such as Google
Striving for media excellence by sharing best-practice with Marketing and Creative teams
Are we a match?
We're looking a someone with the following experience and skills;
Proven experience in developing media strategy and execution
Ability to own comprehensive reporting and data analysis
Proven record of driving acquisition and retention media metrics
Ability to adapt strategy to changing priorities and market conditions
Excellent knowledge of social media platforms such as Meta, X and Linkedin
Proficient knowledge of Google Analytics
Comfortable challenging the status quo
Comfortable with full autonomy and start-up environment
Experience with test-learn approach to campaigning
Proven ability managing large media budgets
Experience managing stakeholders
Ability to handle multiple work-streams at pace
Excellent attention to detail
Experience in social platform is a plus
Knowledge of energy industry is a plus
Do you?
Have the ability to see problems as opportunities and have a creative and proactive approach to problem solving
Take initiative and enjoy exploring and expanding your role
Want to be part of a growth culture - every week will be different
Have strong organisational skills and hawk-eye attention to detail
Are you?
Curious and enjoy learning
Happy to make your own decisions, fear of failing doesn't hold you back, it drives you forward, learning all the time and taking responsibility
A team player - enjoy being part of a team, knowing the part you play in your teams' success, committed to giving your best and share learnings
Open to new technologies & new ways of working
Comfortable with ambiguity
What else do I need to know?
Competitive salary and benefits
26 days holiday plus bank holidays - this includes a guarantee of for your birthday if you want it
A generous pension scheme
The chance to choose from our Flexible Benefits range
Salary : -
Apply Now!