Paid Media Manager Hybrid - Forward Role : Job Details

Paid Media Specialist – B2B SaaS Scale-Up

Location: Manchester (Northern Quarter, 2 days per week in-office)Salary: £40,000–£45,000 (stretch possible for the right candidate)Contract: Full-time, permanent

The Business

Forward Role are currently partnering with a fast-growing B2B SaaS business that secured Series A investment last year and is now scaling its commercial and marketing functions.

The company operates in a specialist niche within the manufacturing and technology space, delivering innovative software to organisations. They’ve seen strong growth in recent months, with a new executive team in place and an ambitious roadmap ahead.

This is a brilliant opportunity to join at a pivotal stage and take ownership of a key area of their digital marketing strategy.

The Opportunity

This is a hands-on role where you’ll have the chance to:

• Shape the paid media strategy from scratch.
• Test, optimise, and scale campaigns across Google Ads, Display, and LinkedIn.
• Experiment with new platforms such as TikTok and YouTube.
• Partner with our SEO agency to create a joined-up acquisition engine.
• Report on performance and focus on measurable results: MQLs, CPL, CPA, and ROAS.

You’ll work directly with a dynamic Head of Marketing and be a key hire in a small but growing team. This role is ideal for someone who thrives in a scale-up environment and is excited by the opportunity to make a visible impact.

What We’re Looking For

• Proven experience running B2B paid media campaigns (SaaS preferred but not essential).
• Hands-on expertise with Google Ads, Display, and LinkedIn Ads.
• A data-led marketer who understands ROAS, CPA, and CPL.
• Proactive and creative — loves testing new ideas and approaches.
• Comfortable in a fast-moving, high-growth business.
• Collaborative and keen to work closely with SEO, product marketing, and wider commercial teams.

Why Apply?

• Join a high-growth SaaS scale-up backed by Series A investment.
• Be part of a small, ambitious marketing team where your work has direct impact.
• Culture of support and development — regular 1:1s, opportunity to grow your role.
• 25 days holiday + bank holidays, perks platform, and regular social events.
• Vibrant office in Manchester’s Northern Quarter (2 days a week) with flexible hybrid working.

The Process

This is a rare opportunity to step into a scale-up at the perfect time — with Series A secured, growth accelerating, and paid media ready for a specialist to take ownership.

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.Forward Role is operating as an employment agency.