Job Description:
The ideal candidate will have experience in a marketing leadership role, with a strong track record of successfully managing and coordinating marketing projects from inception to completion. The Marketing Manager will play a pivotal role in driving the company's marketing strategies, ensuring brand visibility, and contributing to the growth of their client base.
Responsibilities:
- Develop and execute comprehensive marketing strategies to enhance brand awareness, generate leads, and drive sales in the vehicle technology sector.
- Manage and coordinate end-to-end marketing projects, collaborating with cross-functional teams to ensure successful implementation and delivery.
- Oversee the planning, execution, and analysis of digital marketing campaigns, leveraging the latest tools and platforms to maximize reach and engagement.
- Monitor and analyse market trends, competitor activities, and customer feedback to identify opportunities for improvement and innovation.
- Collaborate with sales teams to develop effective sales collateral and support materials, ensuring alignment with overall marketing strategies.
- Establish and maintain strong relationships with key stakeholders, industry partners, and media outlets to enhance the company's presence in the market.
- Provide regular reports and analysis of marketing performance, using data-driven insights to optimize campaigns and strategies.
Qualifications:
- Proven experience in managing and coordinating marketing projects from conception to completion.
- Recent hands-on experience in executing digital marketing campaigns, including but not limited to social media, email marketing, and online advertising.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Strong analytical skills and the ability to use data-driven insights to inform marketing strategies.