Marketing Data Insights Executive - Smile Digital Talent Ltd : Job Details

Marketing Operations Executive / Marketing Data Insights - £35k-£50k (London - 2 days per week in office)

A specialist B2B marketing consultancy is looking for a Marketing Operations and Data Insights Executive to join their team. This is an exciting opportunity for someone who enjoys working with marketing technology, data, and digital campaigns, and wants to make an impact across a variety of global projects.

This founder led consultancy and full service agency specialises in supporting B2B businesses in a variety of industry sectors. Their strength lies in combining smart marketing strategies with clever use of martech, digital tools, and data.

They operate in a fast paced, international environment and invest heavily in training and development, making this a fantastic place for someone keen to expand their skills in marketing operations, automation, and analytics.

Your role will involve:

The Marketing Operations Executive will play a key role in delivering campaigns for clients. Typical responsibilities include:

• Managing and optimising marketing technology platforms (e.g. HubSpot, Salesforce, Marketo).
• Creating, launching and measuring email and automated campaigns.
• Building performance dashboards in Google Looker Studio and analysing results.
• Managing and segmenting databases to support targeted campaigns.
• Updating and optimising client websites for SEO, UX and conversions.
• Supporting a variety of projects that keep client marketing activity running smoothly.

We need you to have:

The ideal candidate will bring a blend of technical and communication skills, with an eye for detail and a proactive approach. Key skills and experience include:

• Proficiency in HubSpot workflows, automation, and segmentation.
• Experience with CRM and marketing automation tools (Salesforce, Pardot, Marketo or similar).
• Knowledge of GA4, Google Tag Manager and Looker Studio.
• Strong data management and segmentation skills.
• Familiarity with email best practices and campaign optimisation.
• An organised and analytical mindset, with excellent communication skills.
• A basic understanding of SEO, PPC and digital optimisation would be advantageous.

This opportunity offers:

• Hybrid working model (2 days per week in central London, remainder remote).
• 25 days holiday plus bank holidays, plus your birthday off.
• Personalised development plan with ongoing training.
• Regular team socials, wellbeing initiatives and charity fundraising activities.
• Annual wellbeing and home working allowances.
• Exposure to exciting, international projects.

This opportunity will suit someone who is tech-savvy, data-driven and detail focused, and who enjoys variety and problem solving. It is a great match for someone looking to develop their career in marketing operations while working in a supportive and ambitious environment.

Client is ready to interview - apply now for immediate consideration!