Marketing Data Analyst - Harnham - Data & Analytics Recruitment : Job Details

Marketing Data Analyst

Up to £60,000

Hybrid - London

A great opportunity to join a leading UK estate agency as a Marketing Data Analyst

THE COMPANY

The business is one of the UK's leading estate agencies with over 50 branches in the UK and are now also a part of the London Stock Exchange. As a company, they are undergoing massive growth and have now brought in a new CEO who is seeking to invest heavily in data across the business.

As part of this data journey, the business is now seeking to bring in a Marketing Data Analyst to utilise their analytic skillset and make the business is making the best use of their customer data.

THE ROLE AND RESPONSIBILITIES

• Develop strategies for audience targeting and engagement, conducting research on consumer and market trends, target demographics, and competing brands

• Monitor, analyse, and report on campaign performance, including online and offline campaigns. Analyse sales funnels, customer intent and track email campaign metrics

• Provide comprehensive reports on marketing costs and revenue, build dashboards for stakeholders to track marketing activities

• Conduct analysis to create customer profiles and segmentations, use analytics to identify key customer groups to target to maximise revenue

• Conduct competitive research, analyse benchmarking data to identify opportunities for growth

YOUR KEY SKILLS AND EXPERIENCE

• Proven background in Marketing/Customer Analytics

• Strong experience in SQL and Data Visualisation

• Good stakeholder management experience

THE BENEFITS

• Up to £60,000 + benefits

• Hybrid

• London

HOW TO APPLY

If interested in this role please send your CV to Jordan Victor via the Apply Link below