Interim Marketing Transformation Director - Morgan McKinley - eFinancialCareers : Job Details

Marketing Transformation Director Immediate start (5 month initial contract, likely extension), daily rate inside IR35. A world-leading FTSE 100 events marketing organisation is embarking on one of the most ambitious marketing and brand transformation programmes in the industry and they are seeking a Marketing Transformation Director to play a pivotal role. You will be the day-to-day face of transformation for a global marketing function, leading multiple complex workstreams across Technology Implementation, Data & AI, Brand Refresh and Operating Model & Ways of Working. This is a rare opportunity to take ownership of the narrative, influence senior stakeholders at C-suite level and deliver measurable impact across a high-profile, business-critical programme. The Opportunity:

• Lead an integrated global marketing transformation roadmap across all workstreams.
• Drive adoption of new processes, tools and ways of working across B2B and B2C.
• Support major data and technology initiatives and help define frameworks, policies and governance.
• Build capability through training, upskilling and cultural change.
• Oversee contributions, budgets and benefit tracking.

• Consultancy background or experience delivering large-scale marketing transformations.
• Strong domain expertise across technology, data, brand and operating model design.
• Experience in platform integration (Salesforce, Oracle etc.) is highly beneficial.
• Credibility and gravitas to influence senior executives and governance bodies.
• Track record of driving technology-enabled marketing change and engagement.
• Ability to navigate and deliver outcomes across complex, multi-stream programmes.
• Strong communication and alignment building skills.

• Opportunity to lead a high-impact marketing transformation.
• Directly shape the operating model and technology landscape for the future of marketing.
• Work alongside senior leaders at the highest levels of the organisation.
• Own your streams and directly drive transformation outcomes.

• Start: Immediate
• Initial length: 5 months, likely extension
• Location: Hybrid working, 2 days in central London
• Daily rate £1200-1500pd inside IR35