Head of Buying - Electrical Appliances - Quest Search and Selection Ltd : Job Details

Quest Search and Selection are excited to recruit for a Category Head - Electrical Appliances to oversee our Private Label portfolio, building and managing a high-performing range of products across SDA & MDA, home electrical appliance categories. The ideal candidate will bring solid experience in own-brand development-from initial concept and sourcing through to launch-ensuring each product enhances our brand identity and supports overall category growth. This role offers a unique opportunity to define category strategy, drive product innovation, and make a significant impact within a rapidly growing e-commerce business.

The company we are partnering with operates globally, in the omnichannel space and is currently expanding & looking for someone to lead their Electrical Appliances category team.

Role and Responsibilities of this Head of Buying - Electrical Appliances

• Develop and execute the private label strategy, building a competitive and customer-focused own-brand assortment.
• Lead end-to-end product development, from concept and supplier sourcing to packaging, quality control, and launch.
• Manage suppliers to ensure strong cost, quality, lead times, and compliance with sustainability standards.
• Optimise pricing and margins to deliver profitable growth and a compelling customer offer.
• Partner with marketing to define brand positioning and launch plans that drive awareness and loyalty.
• Use data, insights, and market trends to identify opportunities and improve performance.
• Oversee forecasting, stock management, and promotional planning across the category.
• Collaborate cross-functionally to ensure smooth execution throughout the product lifecycle.
• Drive innovation, continuously enhancing products, packaging, and propositions.

Qualifications Required for this Head of Buying - Electrical Appliances:

• Experience in Private Label / Own Brand and eCommerce brand management.
• 8 -10 years + experience in category & buying position in a leadership capacity.
• That you have extensive background. Categories include Small & Large Domestic appliances, including electrical appliances.
• Experience in consumer electronics is desirable but not essential.
• Proven success in product development, supplier sourcing, and full NPD cycles.
• Strong commercial judgement, balancing cost, quality, and brand value to maximise margins.
• Skilled in negotiation, relationship management, and project delivery.
• Data-driven mindset with the ability to turn insights into action.
• Entrepreneurial and adaptable in fast-paced environments.

The benefits for this Head of Buying - Electrical Appliances:

• Great head office environment - between 3-5 days in he office.
• Bonus
• Month travel Allowance
• Laptop
• A diverse, inclusive work environment, where you can make a significant impact

An exciting chance to shape category strategy and drive growth for a fast-moving e-commerce business, if you have the right experience for the role of Lead Category- Electrical appliance role, please sent your cv to email-

We request that candidates send their CV as a Microsoft Word document where possible.

Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.