Digital Campaigns Manager - Reed : Job Details

Are you ready to lead impactful campaigns and shape the voice of a trusted healthcare brand?

Do you have a strong background in PR, digital marketing, and email strategy?

Are you passionate about communicating sensitive health topics with clarity, empathy, and professionalism?

If you answered yes, then this could be the PERFECT opportunity for you!

A respected and growing healthcare and wellness brand is seeking a Digital Campaigns Manager to join their team full-time in the heart of Nottingham. This is a fantastic opportunity to lead strategic marketing initiatives that make a real difference in people’s lives.

• Developing and executing PR strategies to enhance brand visibility and reputation.
• Writing and distributing press releases and managing brand announcements.
• Building strong media relationships and ensuring timely press activity.
• Planning and delivering targeted email and SMS marketing campaigns.
• Analysing campaign performance and optimising for engagement and conversion.
• Creating compelling content for email, social media, and web campaigns.
• Collaborating with internal teams to ensure consistent messaging and branding.
• Staying up to date with trends in healthcare, wellness, and digital marketing.

• Proven experience in PR, digital marketing, and email/SMS campaigns.
• Strong copywriting and content creation skills.
• Ability to analyse data and optimise marketing performance.
• Experience with audience segmentation and targeted messaging.
• Knowledge of healthcare and wellness marketing, including sensitive topics such as:
  • Weight loss
  • Emergency contraception
  • Male hair loss
• Understanding of the pharmacy sector (preferred but not essential).
• Excellent communication and relationship-building skills.

• Competitive salary up to £45,000 (depending on experience)
• Full-time, on-site role (Monday to Friday)
• A chance to lead meaningful marketing initiatives in a purpose-driven business
• Work closely with leadership and contribute to a growing brand

If this sounds like your next career move, click the link to apply today!For more information, reach out to Jonathan Price at Reed Marketing & Creative in Reading.