CRO LEAD - READING
THE COMPANY
We have partnered with a renowned UK retailer/ecom business on a key Digital Analytics hire.
THE ROLE
The successful CRO Lead responsibilities will include:
- Lead the overall CRO strategy, working to maximise site performance and conversion rates across all digital touchpoints.
- Utilise tools such as FullStory, Hotjar, or similar to identify friction points, track user behaviour, and generate actionable insights.
- Collaborate with cross-functional teams to enhance UX/UI, ensuring a seamless and intuitive customer journey.
- Troubleshoot and resolve CRO-related challenges, understanding the root causes and implementing fixes.
- Present findings and demonstrate ROI to senior stakeholders, using data to support recommendations and strategic decisions.
YOUR SKILLS AND EXPERIENCE
The successful CRO Lead will have the following skills and experience:
- Strong background in CRO and digital optimisation.
- Comfortable using behavioural analytics and heatmapping tools.
- Ability to get hands-on with data and translate findings into actionable initiatives.
- Skilled at problem-solving and collaborating with technical and design teams.
- Proven experience influencing and presenting to senior stakeholders.
- Understanding of UX/UI principles and their impact on conversions.
HOW TO APPLY:
Please register your interest by sending your CV to Harry Mincer via the apply link below.