CRM Manager - Walker and Sloan Ltd : Job Details

Walker and Sloan are working exclusively with a top award winning marketing agency in London, as they are keen to bring on board a talented CRM Manager to the team on a full time basis.

Hybrid working - 3 days in HQ!

Up to £55K plus benefits

How this role makes a difference at StrategiQ

As a CRM Manager within the Customer Experience team, you'll play a vital role in the delivery and growth of Customer Experience services to clients. Obsessed with your craft, and a l aspects of CX, you’ll ensure our existing client strategies are delivered to the highest standard. Working collaboratively with our creative and delivery teams and our Client Managers and Client Directors, you’ll be the owner of work for multiple clients across different industries.

You'll get involved in pitching for new and existing clients too - so bringing a clear and thoughtful perspective and understanding the latest trends will be essential to your success. Whatever you’re doing you’ll help build the knowledge and skills of those around you, whether that’s with other members of the CX team, our clients or the wider team. With you in the team we'll fly the flag for the importance of CX and CRM in our clients’ marketing mix.

What you’ll be responsible & accountable for

• Essential Essential Essential Essential Essential Essential
• Responsible for hands on delivery; drawing on the data and bringing original thinking, innovative ideas, best practice and results to clients
• Responsible for pitching and winning work with existing and new clients. Identifying opportunities, building relationships in chemistry meetings, writing proposals and pitch decks, and advocating for the CX service line internally and to the wider industry
• Responsible for evaluating and improving the performance of CRM campaigns for your clients, proactively making recommendations and adjusting our approach to deliver the high-performance for our clients
• Relationship lead for DotDigital and Emarsys partnerships, managing relationships with the partner and ensuring the agency are seen as experts with strong credentials delivering high-quality results for our clients
• Responsible for reporting on your work and supporting Client Directors or Client Managers to demonstrate the impact of our work, including at QBRs
• Responsible for delivering high-quality work that meets agreed budgets
• Responsible for identifying opportunities with new CRM channels, testing and developing our approach aligned to the department strategy

When you’re successful in this role

• You’ll be bringing new insights, ideas and a fresh perspective on CRM to the agency, inspiring and exciting those outside the team about the value of CRM within the clients’ marketing mix.
• You’ll be designing and delivering high-quality CRM campaigns that outperform expectations and engage our clients with the possibilities for their brand.
• Your reputation internally means you’ll be called on for your expertise and involved in efforts to win new work and grow the impact of our team.
• You’ll be respected by clients who seek and listen to your perspective to inform their marketing strategies.