Brand Marketing Manager - Reed : Job Details

I am seeking an experienced and innovative Brand Manager with a background in luxury goods to join a growing e-commerce company. The Brand Manager will be instrumental in driving the development and execution of our brand strategy, promoting our luxury goods, and enhancing our brand reputation. This role requires a strategic thinker who can collaborate with cross-functional teams and maintain relationships with key stakeholders.

Day to Day of the role:

• Develop and execute a comprehensive brand strategy that promotes our luxury goods and enhances brand reputation.

• Establish and maintain relationships with suppliers, designers, and industry professionals.

• Conduct market research and analysis to identify growth opportunities and inform brand strategy and product development.

• Gain a deep understanding of our target audience to drive brand relevance and resonance.

• Collaborate with marketing, social media, and e-commerce teams to ensure brand consistency and alignment.

• Develop and manage brand campaigns and initiatives across all channels, including email, social media, advertising, and events.

• Analyse the success of brand campaigns and initiatives, using data to continually optimise our brand strategy.

• Stay abreast of industry trends and emerging technologies, incorporating these into our brand strategy to drive innovation.

Required Skills & Qualifications:

• Extensive experience in brand management, specifically within the luxury goods sector, and preferably in e-commerce or the fashion industry.

• Strong business acumen with the ability to develop and execute comprehensive brand strategies.

• Proven track record of working collaboratively with cross-functional teams.

• Experience in developing and executing successful brand campaigns and initiatives.

• Outstanding communication and interpersonal skills.

• Strong analytical and problem-solving skills, with a data-driven approach to measuring success and optimising strategies.

Benefits:

• Competitive salary and performance bonuses.

• Opportunity to work with a dynamic and passionate team.

• Access to the latest industry trends and technologies.

• A creative and innovative work environment.

• Professional development and career growth opportunities.

Apply now for immediate consideration!