Marketing ManagerLocation: London, St GilesLength: Asap – 28/01/2026Rate: £36. 54 per hour (Inside IR35)Hours: 40 hours per weekOverview:As Marketing Manager, you make broad contributions under the scope of a project with, minimal assistance. You develop innovative insights and thorough analysis for marketing leadership and other partners (e.g., Product team, Sales) by scoping and conducting user research and analyzing the market. You develop and track medium- to large-scale campaigns, assets, communications, and programs to address user needs, and define the most effective channels for reaching targeted users. You evaluate product and feature improvements, identify user lifecycle strategy, and define critical user journeys for future and active consumers to relevant stakeholders. You identify and recommend creative ways to improve on solutions to defined problems via selection of better methods or tools. You make a significant impact on the work of the team through quality, accuracy, timeliness, and volume of work provided by self and others. You serve as a reference point on a given tool, process, and product in full autonomy by possessing significant knowledge of our core products, voice, and overall strategy. You hold yourself and the team accountable for DEI development and outcomes, set expectations for the team, track progress through measurable results, and engage in learning and reflection. You foster a climate where everyone in the organization feels they belong through encouraging inclusive decision making, building psychological safety in the team, facilitating inclusive meetings, etc.Responsibilities:
- Participate in meetings to develop marketing plans for regional/functional teams, study portfolios, prioritize goals, and create positioning plans to engage target audiences.
- Exercise sound judgment and swift action to uphold Core Values and Code of Conduct. Champion psychological safety for diverse perspectives, respect cultural norms, mitigate biases, and foster learning about identities and cultures.
- Develop/manage medium to large campaigns, assets, communications, and programs addressing user needs and OKRs. Analyze campaign performance, define channels, and contribute to integrated strategies.
- Define, scope, manage, or guide user research using internal/external partners.
- Develop frameworks and rollout strategies for product marketing content with minimal guidance. Define and track product/business metrics for new/existing ventures with minimal assistance.
- Validate market size and opportunity with minimal assistance. Use field knowledge to identify opportunities, collaborate on rationales and visions, develop product positioning, and execute go-to-market plans/messages.
- Develop user insights to guide cross-functional teams, advocate for user experience improvements, manage in-product experience, and promote engagement.
- Develop product brand positioning, value propositions, and messaging strategy, adapting voice to various communications.
- Create marketing content aligned with product strategy, iterate with teams, and collaborate with production to publish final content with minimal assistance.
- Act as a junior expert on products/features for partners, provide input on development, conduct market analysis, and predict industry trends.
- Foster inclusive collaboration in meetings, projects, and events. Model and empower inclusive behavior, provide feedback on non-inclusive actions, and act as a diversity change agent.
Minimum role qualification requires proficiency in:
- Product positioning
- Consumer behavior
- Brand management
- Client/partner management/advising
- Situational leadership
- Campaign management
- Marketing briefs
- Industry knowledge
- Data analysis and synthesis
- Storytelling
- Go-to-market activities knowledge