Job Location : Houston,TX, USA
We are seeking a highly motivated Sr. Customer Marketing Specialist to support marketing initiatives for Sustainability & Decarbonization (S&D). Join us to be part of global team for the Solstice Advanced Materials business.
Your expertise in analyzing market trends and customer data will enable you to identify growth opportunities and provide insights for improvement. In this role, you will impact the company by driving customer engagement, loyalty, and revenue growth. Your ability to analyze customer insights, develop personalized marketing strategies, and work with cross-functional teams will result in increased market share, customer satisfaction, and long-term business success.
KEY RESPONSIBILITIES
Lead the development and execution of demand generation campaigns for both end users and channel partners, including email, social media, new product launches, and customer events
Develop and execute customer marketing strategies to drive customer and channel engagement and loyalty which contribute to the Stationary refrigerants business growth and impact
Manage stakeholder communications, sales enablement collateral, and digital asset library
Work with cross-functional teams, including sales and offering management, to understand customer and channel needs, value proposition, personas, and the customer decision journey to develop targeted marketing campaigns
Analyze market trends and customer data to identify content opportunities and provide insights for improvement
Manage the customer journey for digital and live experiences (conferences, trade shows, meetings and events), ensuring a seamless and personalized experience across all touchpoints
Capture key performance indicators (KPIs) and measurements of campaign return on investment (ROI), interfacing with internal agency and regional marketing colleagues for comprehensive reporting
Utilize marketing automation tools and CRM systems to monitor and optimize campaign performance and track customer interactions
Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget
Work with creative services to develop compelling marketing collateral and assets
Benefits Language:
In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit:
Posting Timeline Language:
The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates.
MUST HAVE
5+ years of proven track record in delivering measured results through planning, managing, executing and measuring broad based marketing initiatives in a B2B environment
5+ years of experience with effective communication of strategy to customers, content development, and project management
Proficiency in Microsoft 365
Excellent business writing and editing skills
Proven project management skills and experience with cross-functional teams
WE VALUE
Bachelor's Degree in marketing, public relations, business or related field, or 7 years' experience in lieu of degree
Experience with marketing automation tools and CRM systems such as Salesforce, Marketo and Tableau
Proficiency in PowerBI, PowerAutomate and PowerApp platforms
Understanding of a two-step distribution model and channel marketing strategies is a plus
Strong analytical skills with the ability to interpret data, measure results, and make data-driven choices; previous experience with corporate reporting of campaign results and customer / market trends
Results-oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets
Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement
Customer-centric mindset, as we prioritize understanding and meeting the needs of our customers
Excellent organizational and problem-solving skills to successfully support multiple projects simultaneously
Dynamic and self-motivated individuals who thrive in a fast-paced environment
Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments - powered by our Honeywell Forge software - that help make the world smarter, safer and more sustainable.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.