Social Media Strategist (Famous male fitness influencer) - Playbook : Job Details

Social Media Strategist (Famous male fitness influencer)

Playbook is the #1 creator economy platform for creators in fitness, wellness, and sports. Our combination of mobile SaaS tools and services enables today's creator class to turn their iPhone training content into a meaningful income. Start creating yourself today: www.joinplaybook.com.

Please Note! This role is for a standalone fitness technology for one of the most influential male fitness influencers on social media (may also include working on Playbook's social as well - TBD).

In This Role, You'll:

Be responsible for the strategy and execution of the fitness influencer's social media channels.

Oversee the creation of captivating content that resonates with our audiences.

Spearhead social media campaigns aligned with our business objectives to drive traffic and conversions.

Engage in community management and social monitoring with finesse.

Develop ideas to educate our social following about the tech platform.

Transform intricate concepts into engaging content across various channels.

Develop a leading LinkedIn strategy, and likely Twitter, TikTok as well.

Leverage relationships to position the company as a thought leader in the male fitness vertical.

Curate content showcasing success stories with top customers to drive platform adoption.

Collaborate strategically with Product and Marketing teams.

Integrate social media into broader marketing campaigns.

Set quarterly channel strategies to align with marketing objectives.

Use social media as a lead generation engine.

Create engaging content to attract new customers to our marketing site.

Stay updated on the fitness economy trends.

Pitch new ideas and formats to keep channels fresh and relevant.

Qualifications:

• Knowledge of fitness is a major plus.
• Experience in developing a personal brand is a major plus.
• Proven experience as a Social Media Strategist.
• Expertise in platforms like Instagram, Facebook, Twitter, YouTube.
• Strong knowledge of social media trends and emerging platforms.
• Analytical and problem-solving skills.
• Ability to create and curate engaging content.
• Experience with social media management tools and analytics.
• Excellent written and verbal communication skills.
• Ability to work independently and in a remote team environment.
• Passion for fitness, wellness, and sports.
• Bachelor's degree in Marketing, Communications, or related field.

Seniority level

• Entry level

Employment type

• Full-time

Industries

• Health, Wellness & Fitness

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