Social Media Creator - Tape Project : Job Details

Social Media Creator

Independent Contractor | NYC-Based (Hybrid)

Tape is a new experiences app for artists, insiders and explorers to share what's new and worth doing in culture with standout experiences across music & arts, food & nightlife, wellness, shopping and more. To check out our invite-only iOS app, use invite code TapeXRecruit when prompted.As a startupbuilding new value into experiences and memories, we're reimagining social apps for people who want to be social in the world — less time scrolling, more time living. Inspired by cassette and VHS tapes, the original DIY mobile media technology, we're putting you in control of your entertainment in a way that feels tangible, memorable and rooted in the real world.We're now hiring a Social Media Creator to own the day-to-day social strategy and execution for one of our biggest hospitality clients. You'll manage multiple restaurant accounts, creating and publishing crave-worthy content that drives engagement and reaches new audiences. This isn't just a posting job — you'll be responsible for using the right tools, trends, and tactics to make these brands go viral. You'll bring a smart, metrics-first mindset to content planning and continuously optimize for performance.

What You'll Do

• Own and operate multi-channel social calendars (Instagram, TikTok, Facebook, X) across several restaurant brands
• Plan and schedule content using Sprout Social — and continuously iterate based on data
• Source, shoot, and edit platform-native photo and video content with a sharp eye for what performs
• React fast to social media trends where our clients' brands add to the cultural conversation.
• Write compelling, on-brand copy that captures each restaurant's voice and community
• Coordinate content capture at live events, photo shoots, and activations
• Repurpose influencer and UGC into brand-owned storytelling
• Collaborate with client teams on publishing approvals and quick-turn content needs
• Track performance, analyze insights, and recommend optimizations to improve reach and engagement

What You Bring

• 1+ years in social media content creation (agency or in-house, ideally in food, hospitality, or live events)
• Hands-on experience with Sprout Social or similar social publishing + analytics tools
• A natural eye for content and strong short-form video editing skills
• Deep fluency in internet culture, food trends, and platform shifts
• Highly organized and responsive, with a get-it-done mindset
• Strong writing skills with the ability to shift tone across brands
• Comfortable working directly with clients and collaborating with creative teams

Contract

Independent Contractor working on a hybrid schedule including 2 days/week remotely and 3 days/week at our Brooklyn HQ for in-person collaboration. Estimated monthly rate is $3,000-5,000 USD which will vary based on job-related factors, including but not limited to experience and qualifications.

Tape Is An Equal Opportunity Employer

At Tape we celebrate and support differences in all their many forms and encourage their various expressions. We do not discriminate in employment based on race, color, religion or belief, sex, pregnancy, gender identity, gender expression, national/social/ethnic origin, political affiliation, sexual orientation, marital or partnership status, disability, genetic information, age, family or parental status, past or present military service, or any other non-merit factor. All contractor engagements are decided on qualifications, merit and business needs.