Senior Vice President, Sales and Marketing - American Management Association : Job Details

Senior Vice President, Sales and Marketing

Join to apply for the Senior Vice President, Sales and Marketing role at American Management Association

Senior Vice President, Sales and Marketing

Join to apply for the Senior Vice President, Sales and Marketing role at American Management Association

American Management Association provided pay range

This range is provided by American Management Association. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$250,000.00/yr - $350,000.00/yr

Direct message the job poster from American Management Association

American Management Association (www.amanet.org), a world leader in talent development, is looking for a Senior Vice President of Sales and Marketing. As a key member of AMA's executive leadership team, the SVP of Sales and Marketing will lead the development and execution of AMA's growth strategy. The SVP will oversee P&L for AMA's seminar business, driving scalable growth, brand recognition, and measurable results. They will also identify new market opportunities and position AMA as a preferred learning partner.

Responsibilities include:

• Establish and manage a multi-faceted budget with full P&L responsibility.
• Shape AMA's revenue growth strategy, aligning inside sales and marketing with long-term organizational objectives.
• Identify and evaluate new market opportunities, including strategic partnerships, and global licensees that support sustainable revenue growth and market penetration.
• Lead the creation and execution of go-to-market strategies leveraging industry trends and position AMA competitively within the leadership development and training market.
• Represent the voice of the customer in executive discussion and decision-making.
• Implement a scalable infrastructure leveraging AI for data-driven forecasting, performance tracking, and client success metrics.
• Cultivate executive-level relationships with key accounts and strategic partners, ensuring high retention, expansion, and customer lifetime value.
• Drive brand positioning and thought leadership to reinforce AMA's relevance in a competitive and evolving landscape.
• Use data, market intelligence, and customer insights to continuously optimize revenue growth and strategic alignment.
• Build and lead high-performing, revenue generating teams with a focus on cross-functional collaboration, innovation, and results.
• Promote a culture of accountability, agility, and excellence across all levels of the Sales and Marketing organization.
• Other related duties.

Qualifications include:

• Bachelor's degree required; MBA or advanced degree strongly preferred.
• Minimum 15 years of progressive leadership experience, including executive-level responsibility for both sales and marketing in a B2B environment.
• Demonstrated success in scaling revenue, leading organizational change, and driving customer-centric transformation.
• Proven expertise in leading integrated marketing organizations and complex sales teams, with strong command of digital tools, CRM, analytics, and brand strategy.
• Exceptional executive presence, business acumen, and ability to influence at the highest levels—both internally and externally.
• Experience in learning, consulting, or membership-based organizations strongly preferred.
• Travel in accordance with business need.

More about American Management Association at amanet.org

An EOE/AA Employer, M/F/Individuals with Disabilities/Veterans- an ADA compliance organization

Seniority level

• Seniority levelNot Applicable

Employment type

• Employment typeFull-time

Job function

• Job functionSales, Marketing, and Business Development
• IndustriesProfessional Training and Coaching, Education Administration Programs, and Education

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Tuition assistance

Disability insurance

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