Senior Vice President, Digital Marketing Analytics - Confidential : Job Details

Senior Vice President, Digital Marketing Analytics

About the Company

Reputable media planning & buying organization specializing in data-driven marketing solutions

IndustryMarketing and Advertising

TypePrivately Held

Founded1990

Employees1001-5000

Specialties

• media planning
• media buying
• innovation
• customer insights
• technology
• search engine marketing
• search engine optimization
• social media
• data analytics
• machine learning
• audience analysis
• hcp marketing
• patient marketing
• and dtp marketing

Business Classifications

• B2B
• SAAS

About the Role

The Company is in search of a Senior Vice President for Digital Marketing Analytics. The successful candidate will be a visionary leader with a strong background in transforming data into actionable insights, particularly in the context of media spend optimization across various channels. This pivotal role involves developing and implementing next-generation reports, tools, and processes to provide clients with strategic, seamless, and efficient solutions. The role also requires a leader who can drive the company's vision for actionable analytics, foster outstanding customer service, and continuously enhance reporting to address complex business questions. Applicants for this role at the company should have a BA/BS degree, with an MBA or other graduate degree preferred, and at least 10 years' of experience in related marketing, analytics, and data. A background in the pharmaceutical industry is also preferred, with a minimum of 5 years' of experience. The ideal candidate will have strong technical capabilities, be highly skilled in data manipulation and visualization, and have a proven track record of leading and integrating diverse teams. Interpersonal skills, the ability to thrive in a fast-paced environment, and a willingness to travel as needed are essential. The role offers the opportunity to make a significant impact and contribute to a company that is dedicated to the values of innovation, excellence, and making a difference.

Hiring Manager TitleEVP - CIA

Travel PercentLess than 10%

Functions

• Marketing