Senior Marketing Manager - Griffith Foods Limited : Job Details

Griffith Foods is the caring, creative product development partner helping food companies meet the evolving needs of consumers while sustaining the planet. As a family business founded in 1919 and headquartered in Alsip, Illinois USA, Griffith Foods is known for true, collaborative innovation guided by their Purpose of “We Blend Care and Creativity to Nourish the World”. The company's product capabilities range from seasonings and marinades to coating systems and sauces that are better for people and better for the planet. For more information, visit www.griffithfoods.com .

TITLE: Terova Marketing Manager

LOCATION: Chicagoland area

COMP RANGE: $130,000 - $140,000

Terova is hiring a Marketing Manager to establish professional marketing within this startup-like member of the Griffith Foods family of companies. This role will implement and execute all elements of global marketing & communications, and develop the Terova strategic portfolio management plan. The role will partner with the leadership team to develop the programs and the content to communicate Terova's strategy, capabilities platform, global sustainability initiatives, and product/segment-specific developments for internal and external audiences internationally.

This is your opportunity to create a brand marketing strategy and build a marketing & communications team & practice within Terova. This is a new role and is the first Marketing hire for Terova, so you will be fostering collaboration within Griffith Foods teams worldwide to ensure cohesive and effective marketing regarding Terova's programs, products and sustainability initiatives, while also managing relationships with external content creators, designers, and agencies.

As a Terova Marketing Manager, your responsibilities will include:

• Develop the Terova portfolio strategy based on Terova's long-term plan, designed to drive accelerated growth and profitability in its core areas of focus including Spices & Herbs, Specialty Extracts, Sustainable & Innovative Functional, and Nutritional Ingredients.
• Conduct market research to identify trends, customer insights, and competitive dynamics and develop a strategic portfolio management plan based on business analytics, insight analysis, and business dynamics.
• Analyze Terova's portfolio performance and recommend growth opportunities to drive financial and non-financial impact, and provide strategic view and guidance to the business to define ”Where to Play” and “How to Win” initiatives, based on trends, insights, and information.
• Work with the leadership team to develop and execute comprehensive brand marketing strategies and to develop the programs and the content to communicate Terova's strategy, capabilities platform, global sustainability initiatives, and product/segment-specific developments for internal and external audiences internationally.
• Maintain and enhance the brand's visual identity and messaging across all marketing channels.
• Plan and manage multi-channel marketing campaigns (including digital, print, and events) to promote Terova's products/capabilities both internally and externally.
• Oversee the development of high-quality marketing content such as whitepapers, case studies, webinars, blogs, and social media posts.
• Monitor and analyze campaign performance, using insights to optimize future marketing efforts.
• Plan and execute participation in industry events, trade shows, and conferences to enhance brand visibility; and identify and manage sponsorship opportunities to increase brand exposure.
• Work closely with business development teams to support lead generation and conversion efforts including developing comprehensive briefs & marketing plans for Business Development/Segment Leads to enhance brand recognition and differentiation; being hands-on in content creation and presentations for cross-functional team needs and in organizing/executing events, field visits and product demonstrations.

The Terova Marketing Manager position is well-suited for you if you:

• are comfortable working in a startup-like environment.
• have a passion for applying best practices B2B marketing for a new brand focused on sustainability and traceability.
• demonstrate strong command of Marketing competencies with an emphasis on: Analytics, Insights, Strategy Development, and innovation & portfolio management.
• can assess market, consumer and customer needs, and competitor capabilities, to identify gaps and differentiation opportunities and develop value proposition to enable our 2030 Aspirations (
• Demonstrate an ability to collaborate with customers, technical subject matter experts, executive leadership, cross-functional and multi-locational colleagues and creative partners.
• Can influence without authority in order to tap into the marketing resources available within Griffith Foods while the Terova team is growing.

Qualified candidates will have:

• B.A. or B.S., preferably in Marketing, Sustainability, Agribusiness, Food Science or a related area
• Minimum of 5 years of B2B marketing experience, including at least 3 years in a high growth environment or product marketing with a strong focus on building brand awareness and generating qualified leads.
• Proven track record in brand strategy development and execution
• Strong analytical skills and ability to interpret and effectively present insights and recommendations market data and portfolio performance indicators
• High level of team orientation, with the ability to influence others effectively.
• Demonstrated experience with marketing using all types of social media (e.g., LinkedIn, Facebook, YouTube, Twitter, Instagram, etc.).
• Expertise with MS Excel, Power BI, Powerpoint
• Willingness & ability to travel occasionally in order to participate in industry events, trade shows, and conferences to enhance brand visibility.

What will set you apart:

• MBA or other advanced degree
• Brand marketing experience at a Food, Nutrition, or Supplement company. Experience marketing flavors or spice is an even bigger plus.
• Expertise with Canva, Photoshop and other digital editing and presentation tools for content.

At Terova you can be a member of a globally connected team that is doing well by doing good. Join us as we continue the journey of fulfilling a simple mission to deliver sustainable, ethically-sourced, traceable ingredients that add value to our customers' food & nutraceutical brands, in alignment with our purpose to Blend Care and Creativity to Nourish The World.

TEROVA uses a farmer-first approach to source ingredients, with a focus on supplying fully traceable and sustainably certified spices, herbs, botanicals, and innovative ingredients. TEROVA was created in 2019 by Griffith Foods to work directly with spice and herb farmers to create an integrated supply chain. At Griffith Foods, we aim to create a regenerative future and build food systems that are sustainable and resilient for both people and the planet. A sustainable supply chain enables us to deliver high-quality products in a way that supports the growers and farming communities.

Our TEROVA teams work directly with farmers in the communities where we source our raw materials to enhance sustainability through education and training. We help train these farmers on how to improve their sustainability practices such as reducing fertilizer use, promoting composting and soil enrichment, and implementing procedures to improve ingredient integrity and reduce waste. As part of our 2030 Aspirations, Griffith Foods has a goal to create a positive impact for 25,000 small-scale farmers.

TEROVA embraces WorkFlex, allowing employees to work remotely, and select options like compressed work weeks, flex time, etc. that creates an effective workplace where work patterns meet the needs of both employers & employees. Periodic onsite meetings may occur at our Lombard or Alsip (IL) locations.

Benefits for this role include Medical, Rx, Dental, Vision, Flexible Spending & Health Savings Accounts, EAP, Health Advocacy, Financial Planning, Parental Leave, Care.com, Adoption & Surrogacy Assistance, Education Assistance/Tuition Reimbursement, Safety Reimbursement, Lifestyle Spending Account, Group Life & AD&D, Voluntary Life Insurance, Short Term & Long Term Disability, 401(k) Plan with Company Match, ESOP, PTO, Holiday's & Leaves, Accident Insurance, Critical Illness Insurance, Hospital Indemnity, Home & Auto Insurance, Pet Insurance, Identity Theft Protection, Long Term Care + Life Insurance & Legal Assistance. There is also potential for a discretionary bonus, this bonus is based on personal & company performance and is not a guaranteed bonus plan.

EQUAL EMPLOYMENT OPPORTUNITY

Griffith Foods believes that all persons are entitled to equal employment opportunity. Griffith Foods does not discriminate against qualified employees or applicants because of the following actual or perceived characteristics: race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, breastfeeding or related medical condition, national origin, ancestry, citizenship, age, physical or mental disability, genetic characteristic or information, AIDS or HIV status, order of protection status, marital status, military or veteran status, unfavorable discharge from military service, or any other status protected by federal, state, or local law. Equal employment opportunity will be extended to all persons in all aspect of the employer-employee relationship, including recruitment, hiring, participation in benefit programs, training, promotion, transfer, discipline, layoff, recall, and termination.

Benefits for this role include Medical, Rx, Dental, Vision, Flexible Spending & Health Savings Accounts, EAP, Health Advocacy, Financial Planning, Parental Leave, Care.com, Adoption & Surrogacy Assistance, Education Assistance/Tuition Reimbursement, Safety Reimbursement, Lifestyle Spending Account, Group Life & AD&D, Voluntary Life Insurance, Short Term & Long Term Disability, 401(k) Plan with Company Match, ESOP, PTO, Holiday's & Leaves, Accident Insurance, Critical Illness Insurance, Hospital Indemnity, Home & Auto Insurance, Pet Insurance, Identity Theft Protection, Long Term Care + Life Insurance & Legal Assistance. There is also potential for a discretionary bonus, this bonus is based on personal & company performance and is not a guaranteed bonus plan.

Griffith Foods is the caring, creative product development partner helping food companies meet the evolving needs of consumers while sustaining the planet. As a family business founded in 1919 and headquartered in Alsip, Illinois USA, Griffith Foods is known for true, collaborative innovation guided by their Purpose of “We Blend Care and Creativity to Nourish the World”. The company's product capabilities range from seasonings and marinades to coating systems and sauces that are better for people and better for the planet. For more information, visit www.griffithfoods.com .

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