Senior Graphic Designer - Archipelago Strategies Group, (ASG) : Job Details

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CLASSIFICATION/STATUS: Full Time, 40 hours, Exempt, Permanent

WORK LOCATION: Hybrid, Must be New England-Based (Required to travel occasionally for client meetings, internal training, or team events within the New England states)

DEPARTMENT: CSD - Creative Services

REPORTS TO: Creative Director

JOB LEVEL: 3 - Professional

AREAS OF OVERSIGHT: Visual Design & Brand Strategy

SUPERVISORY RESPONSIBILITIES: No direct reports

Who You Are

YOUR ROLE & IMPACT AT ASG

As part of a purposeful team at Archipelago Strategies Group, Inc. (ASG), a full-service marketing agency that specializes in impactful social marketing, the Senior Graphic Designer plays a pivotal role in shaping the visual identity and multi-channel presence of our clients. We are seeking an experienced, highly conceptual designer with at least five years of agency, brand, or marketing experience, able to craft compelling creative across platforms — from brand identity systems to advertising campaigns, trade show exhibits, websites, and user experiences. The Senior Graphic Designer will bring exceptional design sensibility, strong conceptual thinking, and fluency in visual storytelling across print, digital, UI/UX, environmental design, and emerging media—thriving in collaborative, strategic environments and energized by projects that drive behavior change and create community impact.

Your Responsibilities

• Develop, implement, and pitch to clients strong visual concepts and design strategies that support brand storytelling across all platforms: print, digital, video, social, trade show/event environments, and web experiences.
• Create cohesive brand identity systems, from logos and style guides to full campaign rollouts.
• Contribute to advertising concept development, bringing big ideas to life visually while aligning with campaign strategy.
• Design of websites, microsites, and landing pages with a strong understanding of UI/UX best practices, collaborate with developers, UX writers where needed, and other vendors.
• Ensure a high standard of visual execution across all creative assets, maintaining brand consistency and excellence.
• Lead visual development for client pitches, proposals, and new business opportunities.
• Collaborate closely with the Creative Director, Co-Designers, Writers, Strategists, and Client Account Managers to deliver integrated creative solutions.
• Integrate accessibility best practices (e.g., WCAG 2.1, Section 508) across digital and print deliverables to ensure inclusive and equitable communication when required.
• Integrate emerging media formats and technologies into design approaches to enhance audience engagement.
• Manage time and resources efficiently across multiple high-priority projects, ensuring accurate reporting on client accounts using company project management systems.
• Attend all required staff meetings and cross-collaboration meetings, including responding to TEAMs communication channels around creative needs and input.
• Perform additional projects, initiatives, duties, responsibilities while demonstrating flexibility and adaptability, for the overall success of the organization as directed by the Creative Director or the Creative Services Manager and/or their designee(s).

Your Minimum Qualifications

• Bachelor's degree in Graphic Design, Visual Communications, or a related field from an accredited college/university.
• Minimum of five years of professional design experience within an agency, brand, or marketing team setting, including presenting and pitching creative strategies to clients.
• Demonstrated ability to deliver successful creative solutions across diverse and accessible formats, including print, digital, video, environmental design (e.g., trade shows, events), and UI/UX.
• Proven expertise in developing integrated design experiences across brand, digital, advertising, and event platforms.
• Strong conceptual thinking with a track record of crafting compelling visual narratives that align with strategic goals and engage target audiences.
• Advanced proficiency in industry-standard design tools, including Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD), Figma or Sketch, and other relevant platforms.
• In-depth knowledge of typography, color theory, layout, illustration, and image editing across multiple media types.
• Solid understanding of UX/UI best practices for responsive web and mobile design.
• Skilled communicator with the ability to clearly articulate design concepts and rationale to both internal stakeholders and external clients.
• Highly organized, self-motivated, and adaptable, with the ability to manage multiple priorities and meet tight deadlines in a fast-paced environment.
• Demonstrated cultural competence with a nuanced understanding of diverse audiences and communities.
• Bilingual in English and Spanish/Portuguese preferred, not required.
• Reliable internet access and ability to work flexible hours, including evenings/weekends, during project peaks.

YOUR COMPETENCIES AND TRAITS

• Communication: must communicate complex information clearly and concisely, actively listen and engage in feedback loops to ensure understanding, and adapt communication style to diverse audiences to foster collaboration and alignment across teams.
• Reliability: must consistently deliver high-quality results by managing tasks effectively, meeting deadlines, and proactively solving obstacles to ensure team objectives are met.
• Quality Work: must consistently produce high-quality work with meticulous attention to detail, actively incorporating feedback to maintain alignment with quality standards.
• Problem Solving & Decision Making: must demonstrate analytical and creative thinking to efficiently resolve issues, using data-driven and innovative approaches to develop solutions and make informed decisions by evaluating information and weighing risks and benefits.
• Time Management: must efficiently prioritize and organize tasks to meet deadlines, balance multiple responsibilities, and use tools and strategies to optimize productivity while managing stress professionally.
• Cross-Functional Collaboration: must effectively collaborate with diverse teams to achieve shared objectives, integrate different perspectives, adapt to consensus, build productive relationships, and seek feedback to enhance outcomes and drive success.
• Operational Excellence: must optimize operational processes and workflows for efficiency and quality, implement best practices, and continuously improve, using performance metrics and data-driven insights to achieve superior outcomes and support organizational goals.