Senior Campaign Analytics Analyst - Telecommute - U.S. Bank : Job Details

Senior Campaign Analytics Analyst - Telecommute

U.S. Bank

Job Location : all cities,AK, USA

Posted on : 2025-08-20T09:22:54Z

Job Description :

At U.S. Bank, we're passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we're one of the country's most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.**Job Description**U.S. Bank is seeking a Senior Campaign Analytics Analyst with project measurement and reporting experience to contribute toward the success of our portfolio management programs which include Balance Generation, Spend and Get, Credit Line Increase, E-commerce and BNPL campaign initiatives.Candidate should be able to collaborate as an independent contributor with cross functional teams to implement strategies across a product or business line.Responsibilities will include the following:+ Analyzing data to develop business strategies to maximize returns.+ Developing campaign planning and test design for all portfolio programs which focus on improving segment level profitability and optimizing offer strategy at the customer level.+ Understanding of the enrollment funnel and other levers to increase adoption rates across programs+ Building campaign response forecast and financial performance curves for individual offers and reviewing the details of the final SVA with Finance.+ Providing detailed campaign tracking of all marketing programs and presenting results and test vs. control financials to business lines and senior management+ Overseeing the creation of statistical models that included response, incremental sales and revenue, gamer, and e-mail preference score that are used in campaign targeting.+ Evaluating external data sources from credit bureaus and other vendors to determine their value for targeting models and segmentation.Successful applicants will exemplify U.S. Bank's ethical principles of uncompromising integrity, respect for others, accountability for decisions and actions, and good citizenship.Leaders at U.S. Bank consistently demonstrate integrity and ethics, maturity and resilience, and inspire trust and confidence among their teams.Our leaders are strong communicators who promote collaborative relationships, influence others, and value the diversity of backgrounds and ideas among their employees.Basic Qualifications- Bachelor's degree or equivalent work experience- 10+ years of experience in data management and business intelligencePreferred Skills/Experience**- 10 years of analytics experience in financial services with credit card experience****- 2 years experience with business intelligence applications; decision support systems, query and reporting, online analytical processing, statistical analysis, forecasting, and data mining.****- SAS / SQL / Oracle / Netezza/ (R or Python also helpful)****- Adobe Analytic Environment and other digital tools**- SME in project planning and organization- TableauIf there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants (sbank.com/careers/disability-accommodation-for-applicants.html) .**Benefits:**Take care of yourself and your family with U.S. Bank employee benefits. We know that healthy employees are happy employees, and we believe that work/life balance should be easy to achieve. That's why we share the cost of benefits and offer a variety of programs, resources and support you need to bring your full self to work and stay present and committed to the people who matter most - your family.Learn all about U.S. Bank employee benefits, including tuition reimbursement, retirement plans and more, by visiting usbank.com/careers (sbank.com/careers/index.html) .**EEO is the Law**Applicants can learn more about the company's status as an equal opportunity employer by viewing the federal EEO is the Law (ol.gov/sites/dolgov/files/ofccp/regs/compliance/posters/pdf/eeopost.pdf) poster.**E-Verify**U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program (sbank.com/careers/verification-of-eligibility-for-employment.html) .Salary range reflected is an estimate of base pay and is for the primary location. Base pay range may vary if an offer is made for work in a different location. Pay Range: $120,870.00 - $142,200.00 - $156,420.00Due to legal requirements, U.S. Bank requires that the successful candidate hired for some positions be fully-vaccinated for COVID-19, absent being granted an accommodation due to a medical condition, pregnancy, or sincerely held religious belief or other legally required exemption. For these positions, as part of the conditional offer of employment, the successful candidate will be asked to provide proof of vaccination or approval for an accommodation or exemption upon hire.U.S. Bank will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance.U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.

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