Regional Business Manager II (RBM) - BW Fusion : Job Details

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The RBM II position at BW-Fusion (Southeast Iowa) is a pivotal role responsible for driving the market share of BWF products within a designated geographical area. This position involves creating demand for BW Fusion solutions among retailers, dealers, and top growers, with a clear focus on achieving annual targets within the assigned territory. Financial management is a critical responsibility, as the representative will need to be proficient in strategic planning and organizing to maximize revenue and long-term growth while aligning with the BW Fusion Mission and Vision.

Our Mission

Develop and deliver complete bio-nutrition programs based on data, technology, agronomy, and innovation to boost grower profit today and sustainability tomorrow.

Our Vision

To be agriculture's most trusted bio-nutritional leader — fueled by innovation, driven by agronomy, and rooted in an unstoppable culture.

Responsibilities

• Achieve assigned targets with BW-Fusion products.
• Identify prospective dealers/growers using business directories, leads from existing clients, inside sales referrals, participation in organizations, tradeshows or conference attendance to grow market share of business and create demand for growth.
• Develop, recommend, and implement dealer business plans and strategies to achieve short and long-term goals.
• Accurately manage inventory, demand, and forecasting to ensure product availability.
• Educate dealers and farmers about BWF products, solutions, and policies.
• Serve as the key business consultant to dealers and farmer customers, effectively selling the value of BWF products.
• Demonstrate proof of product performance against the competition and champion BWF product knowledge.
• Collaborate with the Director and teammates to maximize services and sales to preferred growers and key customer accounts.
• Gather, analyze, and utilize market and competitive information to drive business decisions.
• Participate in development opportunities and independently work to expand selling skills and product knowledge.
• Ensure achievement of program execution and fulfillment, including national/regional marketing initiatives.
• Adhere to company policies and procedures outlined in the employee handbook or other documents.
• Manage payment collection for customer invoices and collaborate with Accounts Receivable on customer payments.

Qualifications

• Bachelor's or Master's Degree in Agriculture or a related field, or 10+ years of equivalent experience.
• 6+ years of experience in agricultural sales and/or territory management.
• Experience in selling biological and nutritional products is preferred.
• Expertise in agronomy and agronomic practices.
• Proven success in cold calling and prospecting new customers.
• Understanding of commodity markets.
• Excellent communication skills (interpersonal, oral, and written).
• Demonstrated initiative, assertiveness, and results-driven attitude.
• Strong business acumen, account planning, influencing, and critical thinking skills.
• Financial, time, and territory management skills.
• Ability to multitask in a fast-paced environment.
• Proficiency in Word, Excel, PowerPoint, Outlook.
• Digital literacy and data analysis skills to influence decisions.
• Willingness to travel up to 80%, including occasional overnight trips.
• Ability to work outdoors, stand, walk, kneel, and stoop for extended periods on uneven ground.
• Physical ability to frequently lift 15 lbs and occasionally up to 50 lbs.

Benefits

• Health insurance with $2,400 annual HSA contribution.
• Company-paid life insurance.
• Retirement plan with 4% company match.
• $1,250 monthly vehicle allowance.
• $100 monthly cell phone allowance.
• $25 monthly internet allowance.
• Company credit card for expenses.
• Paid time off (PTO).
• Employee Assistance Program.

• Mid-Senior level

• Full-time

• Sales and Business Development