Job Location : Coalinga,CA, USA
Under general supervision, the Public Outreach Coordinator develops and implements strategic communication and engagement efforts to inform, educate, and involve Coalinga residents, business owners, and stakeholders in City activities, with an emphasis on economic development projects and priorities. This position plays a key role in promoting city services, engaging the public, and supporting economic development initiatives.
Examples of Duties:
Develop and manage public outreach strategies to promote City programs, services, and economic development initiatives.
Coordinate and support public meetings, forums, and community events related to City projects and business activities.
Prepare press releases, flyers, newsletters, and website/social media content.
Serve as a liaison between the City, local businesses, residents, and regional partners.
Promote City incentives, business retention, attraction, and downtown revitalization efforts.
Create and manage digital content for the City's online platforms.
Assist in creating promotional materials such as brochures, business profiles, and presentations.
Collect and analyze community feedback to improve outreach efforts.
Implement outreach strategies to reach diverse segments of the population.
Plan, coordinate, and attend community events in addition to attending conferences related to economic development efforts.
Typical Qualifications:
1. Required Qualifications:
Education: Bachelor's degree in Communications, Public Relations, Marketing, Public Administration, or a related field preferred.
Experience: Two (2) years of experience in public information, community engagement, communications, or economic development is preferred. Experience in local government is highly desirable.
Licenses: Valid State of California Drivers License, Class C; must be insurable under the City's insurance policy without the City incurring any additional premiums or costs.
Other: Must be 18 years of age at time of appointment; be a U.S. citizen or Legal resident alien; and pass a thorough background investigation, psychological evaluation and physical examination with drug test. Must be able to work evenings and weekends as needed for community events.
2. Desirable Qualifications:
Experience working in public agency communications or outreach.
Familiarity with economic development tools and strategies.
Graphic design or digital media proficiency is desirable.
Updating Websites
Knowledge, Skills, and Abilities:
Knowledge of:
Principles and practices of public communication and outreach.
Local economic development programs and stakeholders.
Digital communication platforms and content management.
Graphic design and multimedia principles.
Skill and Ability to:
Communicate effectively in writing and verbally.
Organize and implement campaigns, public meetings, and events.
Work independently and with interdepartmental teams.
Establish positive working relationships with community stakeholders.
Represent the City professionally in public settings.
Attitude: Must demonstrate initiative, professionalism, and a commitment to public service. A positive, inclusive, and customer-oriented approach to community engagement is essential.
Physical and Psychological Requirements:
Work is primarily performed in an office environment and at community events.
Occasional lifting and carrying of materials and equipment (up to 25 lbs.)
Frequent use of computers, phones, and office equipment.
May involve extended periods of standing or walking at events.
Requires alertness, attention to detail, and the ability to manage multiple tasks simultaneously.
Supplemental Information:
Minimum Qualifications and required material must be met/received by the last day of the filing period. It is the applicant's responsibility to make sure that all required material has been received. Faxed applications will not be accepted. Incomplete applications will not be accepted. Resumes submitted in lieu of a completed City of Coalinga Employment Application will not be accepted. All communication and correspondence from the City of Coalinga will be sent to the applicant via electronic communication to the email address provided by the applicant on the submitted employment application. The City of Coalinga is an Equal Opportunity employer committed to nondiscrimination on the basis of race, color, religion, national origin, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, age, disability, or covered veteran's status consistent with applicable federal and state laws. Reasonable accommodations will be provided for applicants with disabilities who self-disclose.