Paid Search Marketing Manager (Marketing/Digital Agency) - Elevationb2b : Job Details

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This range is provided by Elevation Marketing. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$70,000.00/yr - $90,000.00/yr

Additional compensation types

Annual Bonus

Elevation Marketing is a 25-year-old independent data-driven B2B only marketing agency focused on driving marketing strategies for enterprise organizations around the globe. The agency prioritizes strategy and data (mixed with the right dose of creativity and technology) identifying key marketing touchpoints that align with ideal buyers to drive customers and prospects towards critical business actions.

With cutting-edge technology systems and platforms, Elevation delivers sustainable, end-to-end marketing (full service) solutions that consistently deliver measurable results for brands.

Role Description

The Paid Search Manager (AKA: Search Marketing Manager), will be responsible for leading the strategy, execution, and optimization of complex B2B paid search campaigns, conducting keyword research, and utilizing digital marketing strategies to drive traffic and conversions. The candidate will utilize their expertise in Google Ads and Microsoft Ads to maximize ROI, drive qualified leads, and exceed client expectations. This role offers the opportunity to shape paid search strategies for major B2B brands, collaborate with a talented team, and stay at the forefront of digital marketing innovation.

This is a full-time on-site role (with two work-from-home days a month or four half-days) located in the greater Phoenix area.

Key Qualifications

• 5+ years of hands-on experience managing paid search campaigns, preferably in a B2B agency environment.
• Proven expertise in Google Ads and Microsoft Ads, including campaign setup, optimization, and reporting. Google Ads and Microsoft Ads certifications are highly valued.
• Strong understanding of advanced bidding strategies, audience targeting, and keyword research.
• Demonstrated ability to optimize campaigns for ROAS and other key performance metrics.
• Proficiency in Google Ads Editor, Microsoft Ads Editor, and experience with SA360 data extraction.
• Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights.
• Strong communication and presentation skills, with the ability to effectively communicate complex concepts to clients and team members.
• Able to thrive in a fast-paced, self-starter environment
• Digital, marketing or advertising agency experience
• Proficient in Excel (pivot tables, vlookups, etc.) and experience working with large datasets.
• Familiarity with GA4 analytics.
• Experience with project management tools (Workamajig, Basecamp, etc.).
• Bachelor's degree in marketing, business, or a related field.
• Expertise in developing sophisticated analytics, both to facilitate campaign optimization and to present to clients effectively; ideally with experience using data aggregation tools like Datorama or Tableau
• Strong experience with Paid Search Campaigns and Keyword Research
• Proficiency in Paid Media Advertising and Digital Marketing strategies
• Proficiency in marketing tools and platforms such as Google Ads, Bing Ads, and Google Analytics
• Strong skills in Web Analytics and data analysis
• Excellent communication and organizational skills
• Bachelor's degree in marketing, digital marketing, business, or a related field

Key Responsibilities:

• Develop and execute strategic paid search campaigns aligned with client objectives and KPIs (ROAS, CPA, conversion rates).
• Manage and optimize multiple Google Ads and Microsoft Ads accounts, ensuring efficient budget allocation and performance.
• Implement advanced bidding strategies (Smart Bidding, portfolio bidding) and conduct rigorous A/B testing to maximize campaign effectiveness.
• Conduct in-depth keyword research, audience targeting, and ad copy development to drive qualified traffic.
• Analyze campaign performance data, generate insightful reports, and provide actionable recommendations to clients.
• Stay ahead of industry trends, platform updates, and emerging technologies, and share knowledge with the team.
• Collaborate with cross-functional teams (paid social, content, creative, account management) to ensure integrated campaign execution.
• Provide guidance and mentorship to junior team members, fostering a culture of continuous learning.
• Developing and managing paid search campaigns
• Creating and managing paid media advertising campaigns,
• Continuously improving campaign performance through data-driven insights.
• Utilize web analytics to track and optimize campaign performance
• Implement digital marketing strategies to enhance brand visibility and lead generation
• Track competitor activity and adjust strategy to maintain a competitive advantage.

About Our Values

Over time, we find that employees who live out our values, enjoy their experience and stay and prosper over a long period of time at Elevation. We try to live out the following values every day. We are not perfect, but we try:

• People: Each employee, partner and client deserve to reach their full potential.
• Integrity: Honesty, truth-telling, and transparency must always exist.
• Collaboration: Creating great marketing relies on each stakeholder to fully engage in the process without personal, professional, or relational roadblocks.
• Results: As individuals, we own our successes, the success of our fellow employees and the success of our clients.
• Evolution: With purpose, as individuals and as an agency, we embrace tomorrow's opportunities through continuous planning, self-assessment, training, learning, and activation.

In Office Culture

At Elevation, we enjoy being in office together and we are passionate about culture, collaboration, learning and the community that it creates, and we are looking for employees who value this as well. We were meant to work together, not alone!

All our roles are full-time on-site role, with two work-from-home days a month or four half days a month and we are flexible when it come to “life emergencies” that requires additional flexibility from time to time. We are closed between Christmas and New Years.

We do offer flexible hours based on client demands and department structure and typically that means an employee may be able to start at any time between 7 AM and 9 AM and finish between 4 PM and 6 PM.

Compensation and Benefits

Elevation strives to provide some of the best agency compensation and benefit packages in the great southwest. The job is in Gilbert, AZ (just off Loop 202 expressway) and less than one mile from over 50 restaurants. Elevation pays for 95% of employee's life, health and long-term disability insurance. Elevation offers vision, dental and a variety of other benefits that an employee can purchase. The kitchen area is full of free snacks and beverages. Tuition reimbursement is available. The salary range for this position will vary depending on experience and skills outlined above.

Seniority level

• Seniority levelMid-Senior level

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing and Sales
• IndustriesAdvertising Services

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