Job Location : New York,NY, USA
The Oliver Wyman Forum is seeking a Director of OWF Marketing and Communities to join our fast-growing team. This role will support the OW Forum CEO and COO by leading marketing and communications for the Oliver Wyman Forum, as well as establishing and maintaining partnerships and client communities that build brand equity at both the Oliver Wyman and Oliver Wyman Forum level as well as establishing and maintaining partnerships and client communities for the organization. The role requires a strategic thinker with a proven track record in developing and executing comprehensive marketing strategies for flagship thought leadership campaigns and global senior leader community development initiatives that drive brand awareness, engagement, growth, and solutions.
The Director of OWF Marketing and Communities will lead a high-performing team and collaborate closely with OW Forum colleagues across Events, Design, Topic Experts and Editorial to ensure the successful delivery of marketing and community-building/partnership objectives. They will lead the global strategy for developing communities of C-suite leaders, collaborating with OW Forum partners and events teams to shape effective strategies to engage key senior public and private sector leaders to help drive positive societal change. They will also work closely with leaders across Oliver Wyman to align marketing and community/partnership initiatives with collaborative opportunities.
Responsibilities:
Strategic Marketing Leadership Develop and oversee the execution of comprehensive marketing strategy to enhance Oliver Wyman Forum's brand visibility and reputation, ensuring alignment with organizational goals and objectives
External Community Strategy Lead global strategy for developing communities of senior private and public sector leaders, working closely with OW Forum leaders to shape the convening and engagement agenda with high quality content and events that resonate
Team Leadership Lead and mentor Marketing professionals, providing guidance, support, and professional development opportunities to enhance team performance and effectiveness
Market Research and Analysis Conduct market research on industry trends, audience preferences, and the competitive landscape, using insights for drive marketing strategies and plans
Brand Management Ensure consistency in brand messaging and positioning across all marketing channels and materials
Cross-Functional Collaboration Work closely with senior leaders across other functions in the OW Forum and externally, including Design, Editorial, Topic Experts, and Events, to ensure alignment and scalability of marketing initiatives with overall business objectives
Marketing Ecosystem Connectivity Cultivate and maintain relationships with senior leaders to amplify goals and drive productive collaborations
Performance Measurement Establish key performance indicators (KPIs) and metrics to evaluate the impact of topic initiatives, using data-driven insights to adjust strategies and improve outcomes
Desired Skills and Experience
We recognize and value the diversity of backgrounds and skill sets for each member of our team. Above all, we look for people who display initiative, intuition, and creativity and have a strong problem solving and analytical mindset. Preference will be given to candidates with:
Bachelor's degree required; Marketing, Business, or Journalism preferred.
15+ years of experience in marketing roles in a professional services environment
Proven track of record of developing and executing successful marketing strategies and campaigns
Expertise with leading multi-channel marketing activities across the digital ecosystem, including social media, web, and newsletter
Experience in developing and executing community engagement strategies with a focus on C-suite audiences
Your Attributes
Our team comprises all sorts of people from all sorts of backgrounds. We don't care whether you're loud or quiet, funny or serious, introverted or extroverted. We value a diverse environment where every member of Oliver Wyman is encouraged and expected to voice his or her opinion. We do, however, have the following attributes:
Strategic thinker
Collaborator
Results oriented
Strong interpersonal and communication skills
Strategic advisor mindset
Trustworthiness and empathy
Proven marketing and community building track record
Innovator mindset and creativity
Team and Content Leader
Why Join Us?
Come aboard if you are excited by challenges and at ease working across cultures. You'll find interesting people who speak their minds and measure success not by how many hours are worked but by what gets accomplished.
You'll work on challenging projects that have a meaningful impact on clients, industries, and society from day one.
We'll ask you to challenge the norm and constantly strive to build something new to shape our firm and the world around us.
You'll make an impact from the start, working with senior colleagues and clients to build trust-based relationships and deliver breakthrough impact.
Your experience will be diverse, offering new opportunities to expand your toolkit and to team with Specialists who have deep subject-matter and technical expertise.
The applicable base salary range for this role is $210,000 to $268,000.
The base pay offered will be determined on factors such as experience, skills, training, location, certifications, education, and any applicable minimum wage requirements. Decisions will be determined on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives.
We are excited to offer a competitive total rewards package which includes health and welfare benefits, tuition assistance, 401K savings and other retirement programs as well as employee assistance programs.