Direct message the job poster from MODCO Media
The Media Director is an experienced media leader with a deep background in strategic planning. This position entails leading integrated media efforts across multiple clients, guiding teams, balancing priorities, and identifying opportunities for growth and innovation. As a paid media lead, you'll ensure our digital strategies align seamlessly with broader brand goals—driving impact for both clients and internal partners.
A Director is someone who believes great ideas are only as powerful as their execution, and who pushes the work, and the team to excellence. MODCO stands for My Own Damn Company. Our ideal candidate will have an entrepreneurial mindset, sharp instincts, a collaborative spirit, and a deep understanding of what makes brands resonate in today's marketing landscape. This person should lead by example, bring fresh thinking and foster a positive team culture.
Responsibilities:
- Develop strong client relationships and consult with other business units on our service offerings, partnering to present holistic paid strategies and plans that support business development and growth
- Lead client and business management for key media clients, converting opportunities into ongoing relationships. Provide direction and oversight to junior planners, setting clear strategic direction and overseeing the delivery of industry-leading and innovative plans
- Maintain direct client contact where appropriate and collaborate with internal and external partners to ensure day-to-day account activity is executed effectively and efficiently
- Partner with the broader Media Team team to establish standard practices and drive innovation across media, evolving ad tech, partner strategies, and the media landscape overall
- Oversee workstreams and troubleshoot escalated concerns with clients, suppliers, and partners beyond the scope of day-to-day teams
- Step in to assist Associate Directors or Supervisors during peak busy times, maintaining leadership on large projects and providing guidance, input, and delegation as needed
- Ensure the Media Team is operating as a fully integrated capability within MODCO, partnering closely with Performance and Analytic leads to be seen as a valuable strategic partner
- Coach direct reports and foster their growth as media planning professionals. Instill an innovative planning mindset and elevate the team's media expertise by consistently introducing new ideas and partner solutions
Qualifications:
- Bachelor's degree or higher in marketing, advertising or equivalent
- Minimum 10 years' media experience and/or account management in a media agency or media sales role
- Experience in various forms of media strategy (Branding, B2B, B2C, Direct Response, etc.)
- 7+ years' managing client relations and managing internal team members
- Advanced knowledge and experience with the following platforms is required:
- Meta Business Manager
- Experience in other RTB systems: Twitter, Reddit, Snapchat, TikTok, etc. is preferred
- Experience with programmatic buying is a plus
- Experience with Traditional is a plus
- Understanding of traditional and interactive media planning elements
- Experience working in an integrated capacity with all Media, Tech and Creative teams
- Knowledge and understanding of tools and resources such as comScore, MRI and Vivvix
- Ability to independently investigate, analyze and solve problems as well as clearly communicate results
- Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
- Attention to detail, well organized and possesses the ability to prioritize multiple tasks under pressure
- Strong project management and time management skills
- Excellent verbal and written communication skills, ideally comfortable in a consultative, client-facing environment
- Proficiency in Microsoft Office Suite and/or Google Suite with intermediate to advanced understanding of Excel/Sheets
- Knowledge of media planning/buying tools (Mediaocean – Prisma/MBOX or FreeWheel Strata) is ideal
Salary Range: $137,500-155,000
Seniority level
Employment type
Job function
- Job functionBusiness Development and Strategy/Planning
- IndustriesTechnology, Information and Media
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Inferred from the description for this job
Medical insurance
Vision insurance
401(k)
Disability insurance
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