Marketing Manager - Storyful : Job Details

Location: NYC 1211 6th Avenue

Hybrid: 3 days in office

Reports to: VP, Head of Marketing and Growth

Overview: At Storyful, we help global brands, publishers, and producers navigate today's complex content landscape with trusted, verified video. As a key member of our New York-based growth team, you'll lead content strategy for our News & Video business creating powerful, reusable storytelling that drives pipeline momentum, customer retention, and industry relevance.

This is a high-impact, high-visibility role for a strategic content marketer who thrives at the intersection of editorial excellence and commercial outcomes. You'll work side-by-side with sales, product, and executive leaders to shape the narratives that support conversion and long-term growth.

What You'll Do:

• Own the strategy, planning, and execution of anchor content that serves as the foundation for integrated campaigns, sales enablement, and event programming
• Lead the editorial planning system, managing a content calendar aligned to product priorities, campaign goals, and external event moments
• Translate insights from internal teams and product experts into compelling, audience-first narratives for newsrooms, producers, and brand publishers
• Ensure content is reused across channels, from newsletters and social to sales collateral and PR amplification
• Collaborate with internal lead to align content with nurture paths and conversion goals
• Work with internal SMEs and external freelance writers and designers to scale production across formats
• Partner with executive leadership on event narratives and flagship campaign storytelling
• Track and report on performance metrics tied to lead generation, meeting volume, and sales outcomes

Who You Are:

• 5+ years in B2B content marketing, ideally in media, publishing, or digital platforms
• A strong editor and storyteller with a record of producing high-performing content across formats and funnels
• Prior experience in publishing or media environments strongly preferred especially if you've worked with newsroom or business-side editorial leaders
• Experienced managing freelancers and briefing contributors to deliver with speed and quality
• Deeply familiar with integrated campaign workflows, editorial systems, and CRM or marketing automation tools (HubSpot preferred)
• Comfortable operating in a fast-paced, hybrid team embedded with sales and executive partners

Why Join Us: You'll work directly with executive leaders, editors and product owners to help lead the marketing engine of a trusted global media brand at a time when verified video is more critical than ever. You'll be part of a nimble, collaborative, New York-based team focused on creating leverage, not just content.

Job Category: Storyful - Marketing Pay Range: 100,000 - 125,000 + Bonus