Marketing Associate - Institute for Creation Research : Job Details

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The Marketing Associate position is a vital full-time role supporting the mission of the Institute for Creation Research and the ICR Discovery Center. We're seeking a marketing & advertising professional to help amplify our message and expand our reach. In this role, you'll blend strategic thinking and creativity with hands-on execution to engage our audience and expand our digital presence across various platforms.

Essential Responsibilities

• Develop & Execute Campaigns:Plan, implement, and optimize marketing campaigns for multiple ministry departments, ensuring alignment with our mission
• Create Engaging Content:Produce compelling content, headlines, and calls-to-action for social media, email, and web, strategically aligned with marketing goals and SEO objectives
• Capitalize and Expand on Social Media Presence:Strategize, organize, and schedule all social media content, engage with our online community, manage paid ad campaigns, and analyze performance data to maximize impact
• Drive Email Marketing:Draft and schedule effective email marketing initiatives that inform, inspire, and grow our subscriber base
• Manage, Maximize and Enhance Advertising:Coordinate diverse advertising projects from concept to completion, working seamlessly with internal teams and external partners
• Promote Ministry Events:Design and execute dynamic promotional strategies for ministry events to maximize attendance and engagement
• Collaborate Strategically:Partner with the Director to develop overarching departmental and organizational marketing strategies and initiatives
• Stay Current:Continuously research and integrate the latest trends and best practices in social media and email marketing
• Ensure Quality:Collaborate with our creative team to produce optimal audio, video, graphics, and animation for high-quality marketing materials
• Support Team Initiatives:Contribute to various special projects as needed, supporting our broader media production efforts

The Marketing Associate position is a vital full-time role supporting the mission of the Institute for Creation Research and the ICR Discovery Center. We're seeking a marketing & advertising professional to help amplify our message and expand our reach. In this role, you'll blend strategic thinking and creativity with hands-on execution to engage our audience and expand our digital presence across various platforms.

Essential Responsibilities

• Develop & Execute Campaigns:Plan, implement, and optimize marketing campaigns for multiple ministry departments, ensuring alignment with our mission
• Create Engaging Content:Produce compelling content, headlines, and calls-to-action for social media, email, and web, strategically aligned with marketing goals and SEO objectives
• Capitalize and Expand on Social Media Presence:Strategize, organize, and schedule all social media content, engage with our online community, manage paid ad campaigns, and analyze performance data to maximize impact
• Drive Email Marketing:Draft and schedule effective email marketing initiatives that inform, inspire, and grow our subscriber base
• Manage, Maximize and Enhance Advertising:Coordinate diverse advertising projects from concept to completion, working seamlessly with internal teams and external partners
• Promote Ministry Events:Design and execute dynamic promotional strategies for ministry events to maximize attendance and engagement
• Collaborate Strategically:Partner with the Director to develop overarching departmental and organizational marketing strategies and initiatives
• Stay Current:Continuously research and integrate the latest trends and best practices in social media and email marketing
• Ensure Quality:Collaborate with our creative team to produce optimal audio, video, graphics, and animation for high-quality marketing materials
• Support Team Initiatives:Contribute to various special projects as needed, supporting our broader media production efforts

Qualifications

• Faith & Mission Alignment:A written testimony of salvation and a strong commitment to ICR's core principles and purpose (icr.org/tenets), approaching new challenges with a Christ-like attitude
• Marketing Experience:At least 3 years of experience in a marketing or communications role. Nonprofit experience is a plus
• Education:Bachelor's degree in Marketing, Business, Communications, or a related field
• Technical Expertise:Proficient in Microsoft Office (Word, Excel, Outlook) Google Ads & Analytics and Meta Manager. Experience with Adobe Creative Suite is a strong asset
• Communication & Collaboration:Excellent written and verbal communication skills with meticulous attention to detail. Proven ability to thrive in a fast-paced, dynamic team environment, managing deadlines and budget restrictions effectively
• Interpersonal Strengths:A personable, friendly, and hospitable demeanor, fostering positive working relationships
• Work Schedule:This is a full-time position, Monday through Friday

Note: This position overview is not intended to be all-inclusive and is subject to change. Employees may perform other related duties to meet the ongoing needs of the organization.

Seniority level

• Seniority levelMid-Senior level

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing and Sales
• IndustriesResearch Services

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