Marketing Assistant - Yonex USA : Job Details

Yonex USA specializes in producing technologically advanced sports equipment to enable players, both amateur and professional, to play tennis, badminton, golf, pickleball and snowboarding at a higher level. The Marketing Assistant will support planning, executing, and tracking marketing campaigns, with a focus on tennis and pickleball across business-to-business (B2B) and direct-to-consumer (DTC) channels.Key Responsibilities

• Support the development and execution of marketing campaigns and product launches across all channels: B2B and DTC
• Coordinate creation, production, and communication of marketing collateral to support selling efforts of our products
• Support planning and execution of all activities related to marketing communications, including social media, e-newsletters, and more
• Support planning and execution of promotional activities such as demo events and pop-up shop promotional activities
• Support sales tools for sell-in and sell-through to align with product launches and campaigns
• Track Yonex player activity / tournament results and share promotional ideas accordingly
• Manage assets and maintains spreadsheets for products, marketing collateral, campaigns, and more
• Create and revise presentation and templates as needed
• Research and report competitive environment and provide input and analysis
• Continually seek knowledge and experience regarding our brand identity, products, and processes
• Occasional travel to tournaments and events within the U.S
• Support marketing efforts in Promotions Department and other sports as needed
• Other duties as assigned by management

Qualifications, Knowledge & Skills

• Versatility, flexibility, and an ability to work creatively within constantly changing priorities with enthusiasm
• Strong organizational, problem-solving, and analytical skills
• Ability to manage priorities and workflow
• Excellent verbal and written communication skills
• Proven ability to handle multiple projects and meet deadlines
• Ability to work independently and as a member of various teams and committees
• Acute attention to detail
• Creative, flexible, and innovative team player

Education & Experience

• Bachelor's degree (B.A.) or equivalent
• 1-2 years relevant experience
• Experience or personal interest in tennis and pickleball is required

Equal Employment Opportunities Statement:Yonex USA provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.#J-18808-Ljbffr