Manager, Digital Marketing & Strategy - Sports - Roc Nation : Job Details

Roc Nation is seeking a Digital Marketing Manager who will support the Sports Digital team in fulfilling digital priorities for Roc Nation Sports clients, including digital marketing, social media, content development and web/mobile properties. The Digital Marketing Manager will also support the team across managing and executing content plans for Roc Nation & Roc Nation Sports digital platforms. This candidate must have social media/advertising skills, strong relationship skills, and a knack for storytelling and industry trends.

Responsibilities:

• Plan, ideate, create and publish content to Roc Nation Sports social media platforms. This includes Instagram, Twitter, Facebook, TikTok, YouTube and other emerging platforms
• Real time coverage of client events and functions to create reactionary, in-the-moment content for our Roc Nation social media channels and client specific social media channels
• Assist digital staff to monitor, produce, and publish both athlete-generated content and surround coverage on Roc Nation platforms
• Serve as the day-to-day overseer of client websites, RocNation.com, email lists, updating/authenticating logins, mobile properties and additional marketing and social media channels
• Proactively map athlete and Roc Nation initiatives in their respective calendars/trackers, distribute weekly performance of athletes
• Assist in social media performance analysis & reporting of social media campaigns
• Collaborate with client teams & internal stakeholders to ensure that the digital content of all channels is aligned with brand guidelines and goals
• Suggest new ways to attract prospective fans/ customers via digital channels
• Maintain a current knowledge of industry specific technologies and actively scout new digital partners & influencers
• Conduct quality assurance reviews and testing of all digital channels including social media, email, and web
• Identify and develop relationships with key partners who can further our athlete agendas and connection with the Roc Nation brand
• Grow athlete awareness, site traffic and social following through in-depth understanding of each client, creative content, and optimizations
• Support digital staff with select functions related to calendar management, communications, etc.

Qualifications:

• Bachelor's Degree is required
• A minimum of 3-5 years of combined work experience in creative marketing, digital content and/or social media
• In-depth understanding of social media platforms, content creation, industry trends and new technologies
• Knowledge and Experience with Adobe Creative Suite
• Extensive knowledge of and passion for sports
• Excellent copywriting skills; ability to write under pressure for multiple use cases simultaneously
• Track record building and maintaining strong business relationships
• Experience in online community management, social publishing & campaign management platforms
• Extremely detail oriented
• The drive to take initiative, work independently and be accountable while also working as a team player who is collaborative, positive and flexible

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

Benefits & Perks:

HEALTH: Medical, vision, dental and mental health benefits for you and your family with access to a health care concierge and Flexible or Health Savings Accounts (FSA or HSA)

YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time and floating days

CAREER: Career and skill development programs with School of Live

WEALTH: 401(k) program with company match

The expected compensation for this position is: $70,000.00 USD - $85,000.00 USD Pay is based on a number of factors including market location, qualifications, skills, and experience.