Loyalty and Promotions Strategy Manager - CAVA : Job Details

CAVA Loyalty and Promotions Strategy Manager role focused on the strategic direction and execution of loyalty, promotions, and gift card programs to drive engagement, retention, and revenue growth. This position combines strategic planning with hands-on execution and cross-functional partnership to craft data-driven strategies, launch innovative promotions, and optimize the guest experience.

• Strategy Development: Develop and execute a comprehensive strategy for loyalty programs, promotional campaigns, and gift card growth that aligns with CAVA's brand and business objectives.
• Program Management: Lead end-to-end execution of loyalty marketing campaigns, promotions, and initiatives to increase program membership across in-restaurant, online, and retail channels. Manage the gift card program, including retail partnerships, in-store and digital experiences, compliance, and performance optimization.
• Data Analysis: Use data-driven insights to optimize program performance, identify trends, and recommend actionable strategies to enhance customer lifetime value.
• Cross-functional Collaboration: Partner with Marketing, Operations, IT, Finance and third-party vendors to ensure seamless execution and alignment with business goals. Ensure compliance with legal and regulatory requirements. Collaborate with Creative to ensure brand-aligned storytelling across touchpoints.
• Customer Experience Enhancement: Improve the customer journey by analyzing feedback and transaction data to identify opportunities across personalized communications, rewards, product design, and benefits that enhance loyalty and satisfaction.
• Budget Management: Manage the budget for gift card and loyalty marketing initiatives, ensuring efficient resource allocation and ROI targets.
• Report and Presentation: Communicate strategy and results effectively through reports and presentations for diverse stakeholders.

• 4+ years of experience in loyalty, CRM, promotions, or gift card program management in retail, restaurant, or hospitality.
• Proven track record of building and optimizing programs that drive measurable business results.
• Strong analytical skills with proficiency in data visualization and CRM platforms.
• Exceptional communication, collaboration, and project management skills.
• Ability to thrive in a fast-paced, agile environment.
• Bachelor's degree in Marketing, Business, or related field; Master's preferred.

$124,000.00/yr - $140,000.00/yr base pay range. Additional compensation includes Annual Bonus and RSUs. This range is provided by CAVA; your actual pay will be based on skills and experience.

• Competitive salary, plus bonus and long-term incentives
• Early Wage Access
• Unlimited PTO, paid parental leave, and opportunities to give back to the community
• 401k enrollment with CAVA contribution
• Company-paid STD, LTD, Life and AD&D coverage for salaried positions
• Free CAVA food
• Casual work environment
• Opportunity to be on the ground floor of a rapidly growing brand
• Benefits eligibility for all exempt and nonexempt employees; enrollment details provided after 30 days of service
• Visa sponsorship is not available

Note: This job description is not a comprehensive list of duties and responsibilities and may change. CAVA is an equal opportunity employer and considers applicants without regard to race, color, sex, religion, national origin, disability, age, height, weight, marital status, sexual orientation, familial status, genetic information or any other protected characteristic as defined by law.