Lead Analyst, Analytics - Dentsu Aegis Network : Job Details

Lead Analyst, Analytics

Dentsu Aegis Network

Job Location : all cities,IL, USA

Posted on : 2025-08-09T01:12:52Z

Job Description :

The purpose of this role is to deliver analysis inline with client business objectives, goals, and to maintain, develop and exceed client performance targets.

Job Description:

We are hiring a Lead Analyst, Analytics to drive actionable insights, shape marketing decisions, and elevate our data-driven culture. As a core member of the Customer Analytics team, this role will partner directly with business stakeholders to define campaign measurement plans, execute test and learn, build intuitive dashboards, and uncover opportunities that accelerate digital marketing innovation. This is a high-impact, individual contributor role ideal for someone who thrives at the intersection of analytics and digital experience—and enjoys owning insights from data sourcing to storytelling. You will report to the VP, Analytics.

Key Responsibilities:

  • Define, influence, and maintain core product KPIs that inform feature adoption, user engagement, retention, and business value.
  • Conduct deep-dive analyses on channel performance, user behavior, and funnel conversion.
  • Deliver sales growth opportunity and prioritization recommendations through data synthesis and scenario modeling.
  • Build audiences using customer and product level data from various data sources.
  • Analyze campaign results from A/B and multivariate tests to evaluate product experiments and channel performance impact.
  • Build and maintain self-serve dashboards in Power BI or Tableau to support product team transparency and decision-making.
  • Communicate complex findings via visual storytelling, presentations, and concise executive summaries.
  • Support data definition, documentation, and alignment across data engineering partners.
  • Collaborate with engineers to validate data pipelines, understand model outputs, and improve data integrity.
  • Contribute to a growing data culture and support implementation of best practices in analytics methodology and governance.

    • Required Qualifications:

  • 5+ years in data, product, or business analytics roles with measurable impact on digital product performance.
  • Proficiency in SQL and Python for querying, analysis, and automation.
  • Strong skills in Power BI, Tableau, or similar tools for dashboard creation and reporting.
  • Deep experience conducting customer behavioral, product, and customer retention analysis using large-scale data.
  • Excellent communication and data storytelling skills, with experience presenting to product and executive stakeholders.
  • Experience defining metrics, synthesizing data sources, and delivering insights in agile, cross-functional teams.
  • Experience in marketing analytics (digital or campaign analysis).
  • Familiarity with experimentation platforms (e.g., Adobe Target).
  • Knowledge of statistical methods, A/B testing, or causal inference.
  • Exposure to building analytical data sets from structured or unstructured data.

    • Tools & Technologies:

    • SQL, Python
    • Power BI, Tableau
    • Excel, PowerPoint
    • Jupyter, Git, Confluence
    • GA4 or Adobe Analytics (nice to have)

    The annual salary range for this position is $78,000-$126,500. Placement within the salary range is based on relevant experience, knowledge, skills, and other factors permitted by law.

    Benefits include:

    • Medical, vision, and dental insurance
    • Life insurance
    • Short-term and long-term disability insurance
    • 401k
    • Flexible paid time off
    • At least 15 paid holidays per year
    • Paid sick and safe leave
    • Paid parental leave

    Dentsu complies with applicable laws regarding employee leave benefits. For more details, visit www.dentsubenefitsplus.com.

    To apply, click the “Apply” button at the top of this job posting. Applications are reviewed continuously, and qualified candidates will be contacted.

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    Location: USA - Remote - Illinois

    Brand: Ugam

    Time Type: Full time

    Contract Type: Permanent

    Dentsu is committed to equal employment opportunities and providing reasonable accommodations. If you need an accommodation, contact [email protected].

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