Head of Integrated Marketing - 24 Seven Talent : Job Details

Head of Integrated Marketing

24 Seven Talent

Job Location : New York,NY, USA

Posted on : 2025-08-14T00:58:37Z

Job Description :

Join to apply for the Head of Integrated Marketing role at 24 Seven Talent

Join to apply for the Head of Integrated Marketing role at 24 Seven Talent

About The RoleSeeking a strategic, hands-on marketing leader to drive brand and growth marketing efforts across all touchpoints—from launch campaigns to performance marketing to brand storytelling. This role offers high autonomy and impact, ideal for someone who can balance vision with execution and lead cross-functional teams with clarity.

Job DescriptionHead of Integrated MarketingAbout The RoleSeeking a strategic, hands-on marketing leader to drive brand and growth marketing efforts across all touchpoints—from launch campaigns to performance marketing to brand storytelling. This role offers high autonomy and impact, ideal for someone who can balance vision with execution and lead cross-functional teams with clarity.Key ResponsibilitiesLaunch & Scale

  • Lead integrated go-to-market strategy for a new product launch in the US
  • Oversee full-funnel marketing across PR, social, influencer, paid, content, and retail
  • Track performance and optimize campaigns based on data and insights
Brand & Content
  • Own brand positioning, creative development, and messaging across channels
  • Ensure brand consistency across web, packaging, email, and more
Growth & Performance
  • Manage paid media strategy and agency partnerships
  • Oversee CRM, lifecycle marketing, and customer journey optimization
  • Identify new channels and retention opportunities
Team & Leadership
  • Manage internal creatives (design, content, copy)
  • Lead agency relationships with a focus on clear KPIs
  • Collaborate with product, ops, and leadership to align marketing with business goals
Future Building
  • Plan future product launches and brand extensions
  • Develop early community and loyalty strategies
  • Help shape the long-term structure of the marketing team
Who You Are
  • 9+ years in brand, integrated, or growth marketing
  • Proven experience in wellness, beauty, or CPG preferred
  • Comfortable owning both strategy and execution
  • Strong communicator and collaborative leader
Thrives in early-stage, fast-moving environmentsBonus Experience
  • US market expansion
  • Lifecycle or community marketing
  • Startup or founder-led brand experience
Why It MattersThis is a rare opportunity to shape a brand from the ground up—guiding how it launches, grows, and builds lasting customer connection.Must have strong experience managing agency relationships and cross-functional partners while ensuring alignment.

Seniority level
  • Seniority levelExecutive
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesStaffing and Recruiting

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