Head of Growth and Marketing - livepeer : Job Details

Join to apply for the Head of Growth and Marketing role at Livepeer

Join to apply for the Head of Growth and Marketing role at Livepeer

About Livepeer:Livepeer is on a mission to build the world's open video infrastructure. Founded in 2017, it is the world's first open-source protocol for decentralized video streaming, built on Ethereum. The project has empowered developers to create scalable, cost-effective, and censorship-resistant video applications. The Livepeer network has transcoded billions of minutes, serving Web3 and Web2 platforms across gaming, entertainment, social media, and beyond. In 2024, Livepeer AI was introduced, unlocking Livepeer's computer network for AI inference workflows. From real-time video transcription and object detection to scene recognition and AI-powered editing, Livepeer AI brings advanced machine learning directly into the decentralized video stack. These new tools not only reduce costs but also empower developers to build richer, smarter, and more engaging video experiences—whether for Web3 platforms, AI-powered dApps, or even traditional video use cases.

Location: Fully RemoteType: Full timeAbout Livepeer:Livepeer is on a mission to build the world's open video infrastructure. Founded in 2017, it is the world's first open-source protocol for decentralized video streaming, built on Ethereum. The project has empowered developers to create scalable, cost-effective, and censorship-resistant video applications. The Livepeer network has transcoded billions of minutes, serving Web3 and Web2 platforms across gaming, entertainment, social media, and beyond. In 2024, Livepeer AI was introduced, unlocking Livepeer's computer network for AI inference workflows. From real-time video transcription and object detection to scene recognition and AI-powered editing, Livepeer AI brings advanced machine learning directly into the decentralized video stack. These new tools not only reduce costs but also empower developers to build richer, smarter, and more engaging video experiences—whether for Web3 platforms, AI-powered dApps, or even traditional video use cases.The roleWe're seeking a hands-on, execution-minded Head of Growth and Marketing to architect and lead the marketing strategy for Daydream, Livepeer's real-time AI video product. You'll own Daydream's end-to-end growth strategy, from brand and product positioning to go-to-market execution, while building a world-class community around real-time generative media that consists of builders, applied researchers, and creative technologists.What You'll DoGTM strategy:Build and lead Daydream's growth strategy: define positioning, messaging, and narrative so Daydream becomes the default community for open source real-time AI video innovation.Own all core growth marketing functions: brand, product marketing, content, growth, community, events, PR/comms, standing up the right capabilities at the right time, and be accountable for the success of each function.Drive pre-PMF momentum: generate excitement and clear narrative before product-market fit is fully locked; source and onboard design partners; be hypothesis driven and turn early wins into repeatable playbooks for breakthrough use cases (e.g. real time visualization, live avatars, interactive broadcasts).Community architecture:Architect and execute community-led growth for the real-time AI video ecosystem amongst our key personas: builders, applied researchers, and creative technologists.Be (or architect) a visible, credible presence within technical communities. Inspire them by showcasing compelling use cases, and engage them through mechanisms that create authentic enthusiasm / participation.Coordinate with Livepeer Foundation Marketing to align on broader web3/decentralised ecosystem strategy and community engagement.Operating model & leadershipBalance multiple goals based on business needs - across community growth, developer adoption, product marketing, and early GTM traction.Recruit and lead a high-performing growth team; set clear metrics, rituals, and dashboards for ecosystem health (activation, retention, contributions, partner velocity). Have a player-coach mentality to execute with excellence and hire for leverage as motion matures.Operate as a peer-level sparring partner to technically deep founders; balance technical credibility with growth urgency.About YouMust-have experience

• AI domain fluency—ideally in AI creative tools, AI developer platforms, or open-source AI.
• Community builder with a track record in technical or emerging ecosystems, using strategies like creating pull through narrative, community partnerships, and more.
• Early-stage leadership (founder, early growth, or marketing lead strongly preferred).
• Tenure: 5+ years building technical communities; leadership: 2+ years leading teams or cross-functional initiatives.
• Strong network across AI/video/generative communities (models, companies, researchers, conferences).

Skills

• Operator's mindset: experiment-driven, metrics-literate, and execution-oriented.
• Thrives in fast-paced, unstructured settings; creates clarity for self and team; strong stakeholder management up, down, and across.
• Technically credible with developers; translates research and infra into clear value.
• Strategic storyteller who can craft campaigns that create hype and opportunity around a theme or vision.

Nice to have

• Background in decentralised/web3 ecosystems.
• Experience with open-source community.

Compensation and Benefits:

• Base Salary: market related.
• Token package: Competitive token package with a 3-year vesting schedule.
• Employee Stock Option Plan: Competitive ESOP with 4-year vesting and a 1-year cliff.
• Annual Adjusted Salaries: Every January, we review and adjust pay.
• Holidays: 25 vacation days per year plus any national holidays.
• A day off on your birthday—because you deserve to celebrate! (If it falls on a weekend, take another day off that week.)
• Learning and Development Budget: 2,000 USD per year to invest in courses, certifications, or workshops to grow in your role.
• Learning and Development Budget: 2,000 USD per year to invest in courses, certifications, or workshops to grow in your role.
• Insurance: Comprehensive medical, dental, and vision insurance in applicable locations.
• Pension: Company pension contributions in applicable locations.
• Equipment: Choose a laptop of your preference and anything you need for a comfortable work setup (we'll purchase it for you).
• Home Office Upgrades: 300 USD every two years to refresh your workspace at home.
• Flexible Working: Flexible hours to support work-life balance.
• Annual Company Retreat: Once a year, we fly the whole company to an exciting global location for a week of connection, collaboration, and fun—all expenses covered.
• Team Meetups: Each team comes together in person once a year to build trust, spark ideas, and share meaningful moments that go beyond the screen.
• Subscription Gift: 250 USD per year to spend on a personal subscription of your choice, whether that's a streaming service, audiobook platform, or another subscription that adds enjoyment to your life.
• Work Anniversary Rewards: At Livepeer, we love recognising your journey. As you reach 3, 4, 5 years and beyond, you'll be celebrated with gift card rewards.
• Celebrate Life's Big Moments: Whether it's a wedding, a new baby, or another major milestone, we'll mark the occasion with a celebration gift.
• Referral Bonus: Refer great talent to Livepeer and earn 100 LPT tokens when they're hired and successfully complete their probation.
• Latest Tech: Work with cutting-edge AI and the latest technologies alongside an innovative and entrepreneurial team.

Apply Now!Join Livepeer AI and shape the future of video streaming and AI tooling.Resources to learn more about Livepeer

• The Livepeer Primer
• Livepeer snags $20M for decentralized video transcoding
• Messari Profile
• daydream.live

Seniority level

• Seniority levelExecutive

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing and Sales
• IndustriesSoftware Development

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