Director, Product Marketing - Travel - Bilt : Job Details

Bilt is the loyalty program for renters, transforming rent payments into valuable rewards while connecting members with exclusive Neighborhood Benefits. Members earn Bilt Points with every on-time rent payment, which can be transferred 1:1 to airline miles and hotel points, used for future rent payments, redeemed for everyday purchases, or saved for a home down payment. Rent payments can also build credit history by automatically reporting to all three major credit bureaus for free, with exclusive rewards on the 1st of every month through Rent Day. As a member, there are additional value advantages at over 40,000 merchants nationwide with Neighborhood Benefits at local restaurants, fitness studios, pharmacies, on Lyft rides, and more. Bilt partners with top multifamily owners and operators to create the largest network of homes that reward residents on rent, managing payments for over 4.5 million units nationwide. Residents pay directly through the Bilt Payment Center and gain access to benefits including additional earn opportunities on new leases, renewals, and more.

What's the role? As the Director of Product Marketing for our Travel pod, you will be responsible for communicating the value of Bilt's products and benefits specific to our retail travel platform and 22 direct airline and hotel transfer partners. You'll focus on developing and implementing clear and compelling product marketing strategies and messaging across touchpoints to educate our audience and activate key behaviors.

• Manage product marketing strategy across new product and benefit launches through messaging development, asset creation, and customer journey strategy.
• Own the timeline and core milestones for go-to-market deliverables to ensure a smooth and on-time launch.
• Ensure impactful, relevant, and consistent messaging related to existing products across all always-on customer channels, updating as the product evolves.
• Create and maintain training & informational materials to educate and activate partners on both new and existing benefits / product features.
• Partner cross-functionally to determine creative ways to bring Bilt's products and benefits to life across our site, app, lifecycle channels, brand channels, media opportunities, experiences, and more.
• Collaborate with marketing counterparts at partner companies to bring initiatives to life with their approval.
• Analyze campaign and product performance, using results to iterate on product marketing strategy.

• 5+ years of marketing experience
• Loyalty program and/or travel industry experience is a plus
• Driven, hard-working, self-starter who can thrive in a fast-paced environment
• Experience with copywriting, deck / asset creation, and an eye for design
• Ability to understand complex products, customer needs, brand voice, and marketing channel mechanics
• Cross-functional coordination and strong interpersonal skills
• Organized and detail-oriented
• Ability to work quickly and efficiently in high-pressure situations

• Compensation - competitive salary with equity and performance bonus program
• Health insurance for you and your loved ones from day one
• 401k plan with a match
• Commuter FSAs
• UNLIMITED PTO
• Exclusive Employee only Bilt Points
• Team Events
• Salary range and leveling information provided for transparency: $130,000 - 165,000, eligible for equity and annual performance-based bonus