Director of Wealth Content Strategy and Communications - Cadence Bank : Job Details

Working across client channels and segments, identify opportunities or situations for client communication engagement, determining target audience/impact and manage all aspects of implementation. Develop communications in a strategic and thoughtful manner, with the goal of optimizing client and sales team experience as well as the realization of targeted outcomes. Lead development of content needed to drive lead generation and engagement tactics within marketing campaigns built to drive the firm's strategic goals Partner with client-facing business leaders, investment teams, and marketing in the development and execution of content and client communications aligned to business and campaign goals. Partner with sales team management to understand significant client feedback and generate compelling ideas for content that aligns to business goals and highlights the value and differentiators of our offering. Develop strong relationships with our investment experts, product managers, sales l...Director, Strategy, Wealth, Content, Communication, Sales Leader, Banking, Business Services