Director of Marketing and Public Relations - Central California Blood Center : Job Details

This position leads all marketing, branding, communication, and public relations efforts for Central California Blood Center (CCBC). As a key member of CCBCs Senior Management Team, this position collaborates closely with internal departments and external partners to maintain and enhance CCBCs positive public image. This position plays a vital role in advancing awareness of the volunteer blood donor program and the need for a safe, stable blood supply throughout the Central Valley and surrounding communities. Essential Responsibilities. Providing leadership, direction, development and implementation of marketing, branding, communications, and public relations plans to generate brand awareness and visibility for CCBC that lead to acquisition of new and existing blood donors, hospitals, and other key organizations within the Central Valley and surrounding communities. Ensuring all marketing and public relations efforts are in alignment with the companys strategic objectives. Safeguard...Public Relations, Marketing, Director, Relations, Communication, Development, Healthcare, Business Services