Director of Group Sales - Hershey Entertainment & Resorts : Job Details

Lead resorts sales team to develop their markets; find creative ways to develop revenue channels; effectively motivate and challenge sales team to achieve and exceed sales goals. - Develop and implement effective group sales strategies to guide resorts sales managers in growing group revenue within their assigned territory. - Plan and organize resorts FAMs, sales initiatives, and other lead generating events/exercises in order to generate business growth. Identify and grow target markets and effective sales channels to align with company goals. - Partner with director of resorts revenue management to develop effective group pricing rates and yield policy that achieves department revenue goals while remaining sensitive to industry competition and dynamics. - Monitor and evaluate market segmentation analysis and booking trends. Ensure proper market/segment coverage by each resorts sales team member. - Manage inventory of available meeting space and guest rooms in order to maximize sales....Director, Sales, Sales Manager, Revenue, Hotel