Director of Digital Marketing & Experience - Dartmouth College : Job Details

The Director of Digital Marketing and Experience serves as a key leader for digital marketing and communications strategy for the Geisel School of Medicine and the Office of Medical and Healthcare Advancement, driving a range of marketing strategies, communications, and experiences. The position is responsible for providing strategic oversight and hands-on, tactical precision, spanning the audience journey across a diversity of platforms. The position serves as the offices lead strategist for establishing and tracking digital marketing goals, outcomes, and performance, developing and executing campaigns, oversight of digital properties, and the integration of content to produce a cohesive, compelling audience experience. The Director balances data-driven thinking with an appreciation for the values of humanity, community, and innovation that are central to the organizations culture. The position requires a combination of strategic planning and high-level orientation, with a hands-on,...Director, Marketing, Digital, Experience, Communications, Healthcare, Business Services