Director, Head of Brand Design - BNY : Job Details

Director, Head of Brand DesignOverviewBNY, a leading global financial services company, is seeking a Director, Head of Brand Design to join our Marketing & Communications team in New York City. The role focuses on evolving our design vision, leading creative strategy, and mentoring a talented design team to deliver world‑class brand experiences across campaigns, digital experiences, environmental spaces, and thought leadership.

Responsibilities

• Elevate the design vision and principles for BNY, shaping comprehensive strategies that align with business objectives and elevate our brand across campaigns, events, digital experiences, environmental spaces, and brand activations.
• Drive exceptional design craft, attention to detail, and communication intent across all aspects of design, including conceptual thinking, motion design, color theory, and typography.
• Own flagship projects end‑to‑end while guiding the broader team, demonstrating hands‑on design execution and strategic direction.
• Mentor and manage a team of talented designers, fostering a collaborative environment that encourages creative growth, innovation, and a high standard of excellence.
• Develop and implement scalable design systems that maintain brand integrity while allowing flexibility across a variety of platforms and channels.
• Translate complex financial concepts and data into clear, persuasive, and visually stunning narratives for internal and external audiences.
• Champion the integration of AI into the design workflow, exploring new ideation techniques, streamlining production processes, and pushing creative boundaries.

Qualifications

• 10+ years of agency or brand‑side experience working with global brands, plus a Bachelor's, Master's, or equivalent.
• 5+ years of experience leading a multidisciplinary creative team, with proven ability to manage teams, projects, and influence outcomes in highly matrixed organizations.
• Strong ability to initiate and drive opportunities independently across complex projects with strategic brand implications, operating in a fast‑changing environment.
• Proven conceptual thinking, generating original ideas that are both strategically sound and creatively inspiring.
• Exceptional storytelling and presentation skills, capable of captivating audiences through compelling visual and verbal narratives.

Benefits & RewardsBNY offers competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence. Pay‑for‑performance philosophy, flexible resources, and generous paid leave, including paid volunteer time, support you and your family through moments that matter.

Equal Employment OpportunityBNY is an Equal Employment Opportunity/Affirmative Action Employer – Underrepresented racial and ethnic groups, females, individuals with disabilities, and protected veterans.