Director, Digital - Anheuser-Busch : Job Details

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Dreaming big is in our DNA. It's who we are as a company, our culture, heritage, and future. We seek passionate, talented, and curious individuals, providing resources and opportunities to unleash their potential. Together, our combined strengths are unstoppable. Are you ready to join a team that dreams as big as you do?

SALARY: $151,200-$179,550, bonus and long-term incentives eligible.

COMPANY: Michelob ULTRA, Cutwater Spirits, Budweiser, Stella Artois, Bud Light, and over 100 other beloved brands. Powered by a 19,000-strong team, we aim to create a future with more cheers, fostering talent, curiosity, and commitment.

ROLE SUMMARY: As the Director, Digital – Anheuser-Busch, you will own strategy and execution of digital and social content across all corporate organic and digital media campaigns. You will lead communication with agency partners and internal brand leads, create social posts and activations, lead content creation, and manage media relationships to deliver timely content. You should leverage channels and cultural moments to drive engagement aligned with brand goals, working cross-functionally with ecommerce, website, email, data, and creative teams to support national, partnership, and retail programs. Excellent communication and industry knowledge are essential.

JOB RESPONSIBILITIES:

• Manage organic social content, including content calendar, social photo-shoots, campaigns, reporting, and paid support.
• Execute and report on social earned media campaigns, including briefing, creative development, and data analysis.
• Oversee company websites and newsroom content, product launches, and campaign pages.
• Demonstrate passion for creative communication and innovative approaches.
• Leverage real-time storytelling to boost brand relevance during cultural moments.
• Develop a commercial mindset to align messages with business objectives, driving engagement and sales.

OVERSIGHT: CM Management, Data team.

JOB QUALIFICATIONS:

• Bachelor's degree required.
• 6-8+ years in digital marketing or strategy, in-house or agency.
• Strong knowledge of digital platforms, campaign evaluation, and brand health tracking.
• Experience in organic social and earned media campaigns.
• Ability to strategize across social channels like Instagram, Facebook, X, LinkedIn.
• Understanding of brand messaging and content leadership.
• Excellent communication skills.
• Experience with large CPG companies or political campaigns is helpful.
• Experience in digital “war rooms” and rapid response content creation is beneficial.

WHY ANHEUSER-BUSCH: We are committed to community impact, responsible drinking, and fostering a future with more cheers, driven by our shared purpose and collective efforts.

BENEFITS:

• Health benefits, life insurance, disability protection.
• Parental leave and FMLA policies.
• 401(k) with company match.
• Opportunities in a fast-paced environment.
• Free Beer!

• Director

• Full-time

• Marketing and Sales
• Food and Beverage Services