Customer Relationship Management Targeting Production Assistant - Macys : Job Details

The CRM Targeting Production Assistant supports the Retention Marketing Team in driving growth and optimizing customer lifetime value through owned media. The team oversees the customer contact strategy, lifecycle, and end-to-end campaign execution across retention channels including Email, Mobile, Site Targeted Content, Direct Mail, and POS. Specifically, the Assistant executes targeting for Mobile and POS Channels, handling promotional, editorial, loyalty, and credit-related messaging. This role plays a crucial part during busy Holiday periods, requiring adaptability and resourcefulness for efficient teamwork. What You Will Do Configure segments and filters for all retention marketing campaigns in the CRM tool (SAS), covering email, mobile messaging, site personalization, direct mail, and targeted offers. Conduct quality assurance checks on mobile campaigns and business rules with team members to ensure accuracy. Collaborate with other CRM team members to optimize targeting and execu...Production Assistant, Relationship, Production, Management, Customer, Relations, Retail, Business Services