Customer Behavior Analyst - SCHEELS : Job Details

Scheels Company Goals: We strive to be the best retailer in the USA in the eyes and minds of our customers, associates, and business partners. Overview: The Customer Behavior Analyst will analyze customer interactions on our e-commerce platform to identify patterns and trends influencing the on-site journey, customer experience engagements, and post-purchase behavior. This role will provide data-driven insights to optimize beginning to end customer experience, reduce customer friction points, and drive business growth for SCHEELS. Responsibilities:

• Analyze customer engagement data to identify key touchpoints and areas for improvement.
• Segment customers based on behavioral data to analyze and identify trends within larger groups and provide recommendations to optimize customer experience.
• Evaluate pre-purchase behavior, including traffic sources and on-site interactions.
• Analyze on-site user engagement, identify usability issues, and work cross-team to provide solutions.
• Monitor post-purchase behavior, including but not limited to: retention rates, customer service interaction, return/exchange journey, and shipping trends.
• Collaborate with other analysts and teams throughout the office to capitalize on potential opportunities.
• Display and present analysis in an effective and convincing manner, to help push forward ideas or projects.
• Utilize analytics tools to extract and interpret customer data.
• Track industry and market trends, providing insights into shifting customer preferences, seasonal demands, and emerging opportunities for growth.
• Must be flexible to work between 7 a.m. and 5 p.m., Monday through Friday, but may include some evening or weekend hours as needed.
• Provide customer service support during peak holiday periods.
• Perform other duties as assigned by leadership.

Requirements: Customer Service

• Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine Thank you

Culture

• Approach daily tasks, projects and follow-up communication with energy and sense of urgency
• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact.
• Show respect and appreciation for others and Scheels
• Arrive to work and meetings 10 minutes early

Team Mentality

• Genuine interest and action in helping others before yourself, regardless of recognition or reward

Teach-ability

• Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
• Ability to adapt to a changing work environment
• Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code

• Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Efficiency

• Demonstrate pride and ownership of their work while meeting expected deadlines

Education & Experience:

• The ideal candidate will have a minimum of a Bachelor's degree in Business, Marketing, Math, Statistics or related field. Experience with data analysis tools such as Excel, SQL, Google Analytics, Looker Studio, or similar platforms is preferred but not required.

Physical Requirements/Lifting Requirements: Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation Sedentary work - Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time, but may involve walking or standing for brief periods of time. Roles are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met. Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury Benefits: To see a full list of benefit offerings from Scheels visit scheels.com/careers EQUAL EMPLOYMENT OPPORTUNITY Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.