Buick GMC Crossover Segment Manager and Buick GMC Product Strategy Manager - Jobs via Dice : Job Details

Buick GMC Crossover Segment Manager and Buick GMC Product Strategy Manager

Job Description

This role is categorized as HYBRID. The successful candidate is expected to report to GM - Cadillac Tower at least three times per week. Relocation benefits may be available.

Join us! This leadership role oversees all Buick and GMC ICE and EV crossover programs, managing 4-5 direct-report Product Managers. It also involves developing, communicating, and executing Buick and GMC Product Strategy.

This role has two main responsibilities:

Buick GMC Crossover Segment Lead and Team Leader

• Provide strategic guidance to BG crossover product managers and oversee all programs (in-market and future)
• Ensure brand strategy is enforced and products remain fresh through updates and lifecycle management
• Coordinate with marketing to optimize product offerings based on dealer feedback and sales data
• Align content strategies within GM brands
• Enhance digital revenue through innovative hardware and digital package strategies
• Represent Buick and GMC crossover programs at leadership forums
• Manage human resources including workload balancing, performance reviews, hiring, coaching, and development

Buick GMC Product Strategy

Serve as the voice of Buick and GMC brands, collaborating with cross-functional teams to develop and implement product strategies.

• Establish processes for stakeholder-aligned strategy development
• Communicate strategies effectively across stakeholders
• Implement strategies with consistency, managing escalations and deviations
• Ensure global alignment across regions
• Support portfolio planning activities
• Collaborate with design teams on future concepts and brand vision
• Develop strategic viewpoints on ad hoc topics affecting the portfolio
• Lead strategic technology discussions from ideation to rollout
• Champion corporate initiatives with a customer-first approach

Required Qualifications

• Over 7 years of cross-functional automotive experience in marketing, product development, or related fields
• Understanding of program segments and brand roles within global portfolios
• Interest in market dynamics, automotive technology, and consumer behavior
• Strong strategic, innovative, and leadership skills
• Effective communication skills, both written and oral
• Ability to manage multiple projects with attention to detail
• Flexibility to work outside regular hours for international collaboration
• Bachelor's degree required

Preferred Qualifications

• Product marketing experience
• Knowledge of GM vehicle development, pricing, and marketing processes
• Familiarity with GM systems like PPC, PCAT, CR/DN, VCPS, etc.
• Master's degree in Business Administration preferred

A company vehicle is provided upon successful Motor Vehicle Report review.

Note: GM does not sponsor immigration for this role. Do not apply if sponsorship is needed now or in the future.

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Interested candidates should review responsibilities and qualifications carefully and apply accordingly. Pre-employment assessments may be required.

Accommodations

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