B2B Marketing Lead - Bounce : Job Details

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130,000.00 / yr - $160,000.00 / yr Direct message the job poster from Bounce Talent Acquisition and Recruiting Professional

Bounce

is a fintech startup revolutionizing debt recovery for consumers and creditors with our best-in-class product. By leveraging the power of AI and automation, we create user-friendly experiences that drive positive outcomes for all parties involved. About the role : We are looking for a strategic B2B Marketing Lead who can deeply understand our business, target market, and the key considerations of our buyers. This person will play a critical role in positioning the company, shaping our brand, and driving awareness and engagement among our ideal customers. The right candidate will be both visionary and execution-focused—able to craft a high-level strategy while actively driving and managing day-to-day marketing initiatives. As a Marketing lead, you will : Develop and execute a strategy to enhance brand recognition within our industry. Identify and manage conference sponsorships, industry partnerships, and other visibility initiatives to establish the company as a leader in the space. Plan and execute exclusive events tailored to our industry and ideal clients. Develop innovative ways to engage prospects & industry stakeholders Develop and manage all Marketing Collateral. Ensure consistency in brand messaging and visuals across all assets. Oversee the strategy, content, and execution of Bounce newsletter, email marketing initiatives to nurture and engage prospects. Manage the company's social media channels, ensuring a steady stream of valuable and engaging content. Work with internal teams or external writers to develop and distribute blog posts, thought leadership articles, and video content. What you'll need : Bachelor's degree in Marketing, Communications, Business, or related field; MBA is a plus 5+ years of B2B marketing experience, preferably in fintech or financial services Proven track record of developing and executing successful marketing strategies that drive brand awareness and lead generation Experience in content marketing, event management, and digital campaign execution Strong understanding of B2B buyer journeys and enterprise sales processes Excellent communication skills with the ability to craft compelling messaging Experience managing marketing budgets and measuring ROI of marketing initiatives Demonstrated ability to work well with cross-functional teams (sales, product, leadership) Self-starter with exceptional organizational and project management skills Comfort with marketing analytics tools and CRM systems (e.g., HubSpot, Salesforce) Creative, innovative mindset with the ability to think outside the box in a competitive market With a team based in Tel Aviv, Israel, and Rochester, New York, we have been growing rapidly. We support hundreds of thousands of consumers on their journey to financial resilience and build partnerships with top creditors and fintech companies. Bounce is an equal-opportunity employer dedicated to diversity and inclusion. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Seniority level

Seniority level Associate Employment type

Employment type Full-time Job function

Job function Marketing, Strategy / Planning, and Business Development Industries Financial Services, Collection Agencies, and Technology, Information and Media Referrals increase your chances of interviewing at Bounce by 2x Inferred from the description for this job

Medical insurance Vision insurance 401(k) Paid maternity leave Paid paternity leave Disability insurance Get notified about new Marketing Specialist jobs in

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