Associate Director of Mobile Base Marketing - Verizon Wireless : Job Details

As the Associate Director of Mobile Base Marketing, you will be responsible for leading a critical team focused on minimizing customer disconnects and achieving leading churn performance within the Mobile Consumer base. Your team will be tasked with identifying key opportunities for churn intervention and then developing and deploying comprehensive strategies and offers to capitalize on these opportunities. In this role, a primary focus for your team will be addressing customer pain points that contribute to dissatisfaction and ultimately lead to future disconnections (e.g., at the 30, 60, or 90-day mark, and beyond). To intervene before these disconnections occur, you will collaborate with other groups within the base marketing team, leveraging models, behavioral insights, and other data. A critical requirement will be your ability to ensure that all programs are grounded in insights, clearly articulated, financially feasible and flawlessly executed. You will develop compelling busine...Director, Marketing, Mobile, Associate, Business Services