Associate Director of Growth New York, New York, United States - Dr. Squatch, LLC. : Job Details

At Dr. Squatch (www.drsquatch.com), we're raising the bar on men's personal care with our line of natural, high-performance products. We're on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work multiple times, and we achieved status as a certified BCorp in 2023. We are looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier.

At Jukebox, we're remixing women's personal care routines with our line of natural, high-performance products. As a rapidly growing brand under the Dr. Squatch enterprise, we're continuously expanding into new product categories, sales channels, and growth opportunities. We're seeking passionate and talented individuals to join us in transforming the personal care category for females.

We're looking for a sharp, well-rounded Associate Director of Growth to lead our eCommerce growth strategy. You'll sit at the intersection of paid media and performance creative, guiding strategy, creative direction, and execution across channels. You'll manage our media buyer and digital content producer while also rolling up your sleeves when needed to keep the engine moving and growing.

This role is ideal for someone who thrives in fast-moving environments, isn't afraid to question assumptions, and is obsessed with testing, learning, and scaling. You\'ll work directly with the Head of Jukebox and play a key role in shaping the next phase of our growth.

This role will report to the Head of Jukebox.

This is a full-time role with company benefits based out of New York City, NY. In office 4 days a week (NoMad area).

The anticipated base compensation range for this role will be $155,000 to $165,000. Compensation will be commensurate with the candidate's experience and local market rates.

• Lead the strategy, performance, and optimization of our eCommerce channels (DTC + Amazon), to reach our revenue growth targets.
• Identify and pursue new growth opportunities—whether through sharper positioning, stronger creative angles, or untapped channels and audiences.
• Partner with our media buyer to align paid channel strategy with growth goals and priorities.
• Own the creative strategy for ads and performance creative, spearheading testing and ensuring every concept is thumb-stopping and built to convert.
• Partner with our digital content producer to develop and iterate on creative assets that fuel campaign success.
• Use analytics to uncover performance insights, guide testing plans, and optimize the entire growth funnel.
• Get hands-on where needed to support key launches, troubleshoot issues, or push growth levers forward.
• Collaborate cross-functionally across the Jukebox team to align marketing with product launches, brand campaigns, and seasonal moments while also partnering with external media reps and agencies to drive execution and results.

• 4–6 years of experience, including specific experience in growth marketing, ideally in a high-growth DTC or CPG environment.
• Strong track record owning both performance marketing strategy and the development of creative assets.
• Strong understanding of CAC, LTV, ROAS, CVR, and other key performance metrics.
• Analytical mindset with the ability to both synthesize data into actionable insights, and lean into creative intuition.
• Experienced in managing media buyers and creative teams — you're a strategic leader who's not afraid to dig in.
• Familiarity with managing Amazon growth via agency partners, with a desire to learn and optimize the channel.
• Highly collaborative, curious, and excited to test, build, and scale quickly. Clear communicator and critical thinker who thrives in fast-paced, iterative cultures.
• Experience overseeing $2M+ marketing budgets and scaling $10M+ preferred.

We value diversity and inclusion. We strive to create an accessible, welcoming workplace for all candidates.

Our core values come naturally and make us a better, more whole, and unique team. We are Bold & Innovative - we are creative, rethink how things are done, and find a way. We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work. We are Team Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership.

We offer a competitive salary in a growth-focused & collaborative team environment. Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products!

For applicants with disabilities, reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process. If you need any accommodations during the hiring process, please let us know when you submit your application and we\'ll do our very best to adjust as needed.

Unsolicited Resume Policy: Dr. Squatch does not accept unsolicited resumes from any source other than directly from a candidate. Agencies are directed NOT to contact DRSQ employees to present candidates. The Talent Acquisition team handles all candidate presentations. DRSQ will not pay a fee for unsolicited resumes. This content is intended to protect both candidates and the company and to ensure fair hiring practices.

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